Will Yahoo beat CNBC??
Compare all the bubbly-bubbly-twit-twit-raah-raah-crap-crap of CNBC with this cool guy
vision.yahoo.com
But it is not easy being a journalist, not even danish (we have this common cool thing with the swedes, but surfing corporate sites is maybe not the definition of a professional provider of information, reporter or journalist??)
zdii.com
Co-authors Nielsen and Kara Pernice Coyne minced no words. "Most of the PR sections of sites we have studied fail to support journalists in their quest for facts, information, and points of contact that they can use when they write stories about companies or their products," the pair writes.
No disagreement from me on that point. ----
great dane thing, kind of??
---
Generally speaking, corporate PR online is about as helpful as a second bellybutton. As a reporter, I wish corporations provided better information online.
But perhaps that's the point.
--- yeah, must be a point in being a surfing, copy and paste reporter?? --- A writer on a tight deadline for a critical story might not bother getting in touch with a company if a PR contact isn't readily available, and may even go with only a quote from a competitor, Coyne notes.
---
Interesting that the cool guy actually uses a mobile phone, same cannot be said about the old fart CNBC guys who probably try to use a CNBC secretary for the same purpose.
Ilmarinen
P.S. According to the alternative dictionary "old fart" is OK for those who match the description. |