Premiere Sponsorship of the DevX Java Zone Gives BEA Access to DevX's Crucial Developer Audience
PALO ALTO, Calif., April 4 /PRNewswire/ -- DevX.com, Inc., a leading provider of information and services for the IT development community, today announced a yearlong relationship with BEA Systems, Inc. (Nasdaq: BEAS). Under the agreement, BEA will be the premiere sponsor of the DevX Java Zone (http://www.java-zone.devx.com), which features articles examining Java trends and developments, question-and-answer sessions with experts and cutting-edge solutions and code samples.
"With traffic to the Java Zone tripling in recent months, and with Forrester and Gartner calling for increased access to Java information, it is clear that the DevX Java Zone is filling an urgent need," said Peter Horan, CEO of DevX.com, Inc. "By sponsoring the Java Zone, BEA will be putting its
WebLogic E-Business Platform in front of a targeted audience of corporate IT developers, hungry for solutions to their IT challenges."
"Our sponsorship of the DevX Java Developer Zone shows how important our relationship with every member of the developer community is to BEA," said Katherine Barnhisel, director of developer marketing for BEA Systems, Inc. "In addition to our BEA Developer Program, the DevX Java Zone further extends BEA's mission to build a valuable forum for exchanging ideas and knowledge, with the ultimate goal of making e-commerce development easier and more productive."
Together, DevX and BEA will host four upcoming Java discussion forums on DevX.com (http://www.devx.com) on topics ranging from specific development issues to product acquisition. During these forums, BEA Tech Experts will respond to developer queries, and peer-to-peer knowledge exchange will be encouraged to solve Java development challenges.
Apart from this sponsorship, DevX is furthering its commitment to providing developers with the most timely information and services about Java in a three-part editorial project called "Judging Java," which will launch in May. The series, to appear on devx.com and the Java Zone, will explore the state of the Java market. It also will examine the Java skills gap and salary implications of the technology's increasing popularity, in addition to the
future of Java and what it signifies for developers.
About DevX.com, Inc.
DevX.com, Inc. is a leading provider of technical information and services that enable corporate IT development teams to efficiently conquer development
challenges and keep projects moving. DevX resources are available through three main channels: the category-leading public Website devx.com; custom-built DevX Corporate Development Portals for corporate IT departments;
and DevX Vendor Development Portals, which enable leading IT vendors to reach a large, influential audience seeking product and vendor-specific technical information. Each Portal offering is comprised of a tailored mix of "just in
time" e-Learning, expert tips, code libraries, collaboration tools, project-management capabilities, editorial and other content and services.
DevX.com Inc., based in Palo Alto, CA, was formed as a spin-off of Fawcette Technical Publications, Inc. (http://www.fawcette.com), a publisher of software-development magazines. DevX raised initial investment equity in January 2000 from Hummer Winblad Venture Partners (http://www.humwin.com), a San Francisco venture capital firm. |
