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Technology Stocks : Amazon.com, Inc. (AMZN)
AMZN 234.70-1.2%Nov 14 9:30 AM EST

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To: Fen Rhodes who wrote (59)6/10/1997 9:03:00 AM
From: Candle stick   of 164684
 
NOT TO FEAR! AMZN is starting a PRICE WAR with BKS. Read Below:

AMAZON.COM DRAMATICALLY LOWERS PRICES

Earth's Biggest Bookstore Increases Leadership in Online Book
Selling -- Offers Lowest Prices and Adds New Book Recommendation
Feature

SEATTLE, June 10 /PRNewswire/ -- Amazon.com, Inc. (Nasdaq: AMZN),
Earth's Biggest Bookstore, today announced significantly lower prices.
For more than 400,000 titles, every hardcover is at least 30% off and
every paperback is at least 20% off. Specially featured books are
discounted 40%.

"Our commitment from day one has been to offer customers the biggest
selection of books, great prices, fast delivery and informative reviews
and features," said Amazon.com founder and CEO Jeff Bezos. "We've
always offered the biggest selection, and with these prices, Amazon.com
offers the lowest everyday book prices anywhere in the world, online or
off."

Amazon.com also announced a new feature that recommends books to
customers that other customers who share their taste have enjoyed. For
example, a customer who enjoyed "The Partner" can find the three most
popular titles purchased by other readers of "The Partner." Tapping
its extensive information about book purchases, Amazon.com uniquely
helps customers find books that match their tastes.

Founded in 1994 by Jeff Bezos, Amazon.com Inc. is headquartered in
Seattle and is a publicly traded company. Amazon.com is the leading
online retailer of books, offering a catalog of 2.5 million titles,
easy-to-use search and browse features, email services, Web-based
credit card payment and direct shipping to customers. Amazon.com, Inc.
has virtually unlimited online shelf space and can offer customers a
vast selection through an efficient search and retrieval interface.

Amazon.com's name pays homage to the Amazon River. Just as the Amazon
River is Earth's biggest river -- Amazon.com is Earth's Biggest
Bookstore, offering 14 times the number of titles carried by the
largest physical book superstore.

SOURCE Amazon.com

-0- 06/10/97 /CONTACT: Kay Dangaard of
Amazon.com, 206-346-2078, dangaard@amazon.com/

(AMZN)

CO: Amazon.com ST: Washington IN: REA MLM SU: PDT
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