Joe W., GX is gong to NAB also....
Global Crossing and VDI MultiMedia Enter Into Strategic Marketing Partnership To Offer Broadband Services and Solutions for Worldwide Media & Entertainment Extranet
LAS VEGAS--(BUSINESS WIRE)--April 23, 2001--Global Crossing Ltd. (NYSE:GX - news):
VDI MultiMedia to become both an anchor tenant and primary service provider on the Global Crossing Media & Entertainment extranet.
Companies to co-market next generation broadband services and integrated applications to media and entertainment industry.
Global Crossing Ltd. (NYSE:GX - news) and VDI MultiMedia (Nasdaq:VDIM - news) today announced the establishment of a strategic alliance wherein both companies will co-market next generation broadband services to the media and entertainment industry. Global Crossing's seamless fiber-optic network spans 101,000 miles, connecting five continents and 200 cities. This network will provide the infrastructure for VDI MultiMedia's digital video and film asset management solutions for major entertainment studios, advertising agencies and corporations. In partnership, the companies will provide customers with the bandwidth and services to seamlessly create, collaborate and connect in a fully secure, digital environment.
VDI MultiMedia provides a full range of digitized video and film asset management services to the entertainment, media and advertising industries as well as corporate customers. The company offers all of the services necessary to edit, master, reformat, digitize, archive, and distribute its clients' film and video content, including commercials, feature films, movie trailers electronic press kits, infomercials, and syndicated programs. VDI provides services to all major film studios, including Disney, MGM, Paramount, Sony Pictures, Fox, Universal, Warner Bros. and Miramax, as well as to top advertising agencies such as Saatchi & Saatchi, Foote Cone & Belding and Young & Rubicam.
``Global Crossing is delivering on the promise of supporting the creation of a truly digital Hollywood by partnering with companies such as VDI MultiMedia to service clients over our digital network. By creating a secure community that will facilitate the exchange of ideas and information, Global Crossing is helping to accelerate the distribution of content and services for the entertainment industry into the digital age,'' said Donna Reeves, president of Global Crossing Media and Entertainment Markets.
``This extranet provides VDI the fully secure worldwide infrastructure and point to multi-point applications we need to fully implement our digital asset management initiatives,'' said Luke Stefanko, chairman and chief executive officer of VDI MultiMedia. ``The partnership gives us a first mover advantage in facilitating a digital work environment for our industry and adapting our clients to the convergence of media and the technological migration from analog to digital platforms.''
The alliance with VDI MultiMedia follows Global Crossing's announcement last week to roll out a service and solutions offering that will enable the Media and Entertainment industries to communicate and collaborate over the company's global broadband infrastructure. This includes the development in 2001 of a global media & entertainment extranet, enabling industry participants to exchange digital content over a secure, high-speed broadband connection.
The extranet will connect geographically dispersed media facilities via the broadband exchange of TV-quality video, CD-quality audio, live event broadcasting, feature films and commercial production and on-demand applications.
Global Crossing will be demonstrating live, digital broadcast over OC-12 connectivity between Las Vegas and London at the NAB show in Global Crossing's booth at E3850 in the E-TOPIA hall at Sands Expo. |
