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Technology Stocks : Advanced Micro Devices - Moderated (AMD)
AMD 246.76-0.5%Nov 14 9:30 AM EST

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To: Nazbuster who wrote (37799)4/29/2001 7:16:28 PM
From: Bill JacksonRead Replies (3) of 275872
 
MacRandy, Price wars hurt equals equally in their shares are equal. In price wars $$ are burned. If one has 75% share and the other 25% and costs and ASP are equal the bigger will burn $3 for every one the smaller one burns.
This is also called a p*ss*ng contest. Intel has deeper pockets that AMD and thus has a bigger $$ bladder.
Against this is the real fact that the P-4 costs more to make than the AThlon and so AMD can keep their price a little lower and still make $$ where Intel loses $$. A contest like this can have only one outcome...death for intel, unless they get the P-4 cost down to the same area as the AThlond. So for a year this price war will favor AMD and Intell will draw down cash in the hopes that the .13 P4 and their 64 bit toad whacker will beat AMDs .13 AThlon and the AMD toad whacker.

In general it is a cusp and Intel can be hurled down and AMD elevated as their processors emerge and enter battle as it is far from certain that either will win.

Bill
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