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Technology Stocks : WDC/Sandisk Corporation

WDC 155.45

+3.0%

Nov 25 3:59 PM EST

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To: Road Walker who wrote (20211)	5/1/2001 8:34:24 PM
From: Craig Freeman	Read Replies (1) of 60323

John, I have a "theory" as to why SNDK didn't report blockbuster sales. 1) No company that produces a product that uses removable flash memory has ever run an advertisement on a major U.S. television channel. 2) No company that produces a product that uses removable flash memory has ever placed large placards in any store of any major U.S. retailer. 3) No producer of removable flash has every done #1 or #2 above nor have they ever taken a full-page ad in any major magazine. If you want to sell soup, you have to let the world know that you sell soup -- where they can buy your soup -- and you would be well-advised to mention that your soup tastes good too. Craig

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