Dimensional Visions Sets in Motion New Multi-Dimensional Transformation Strategy for Leading Creative Visionaries In the Marketing Communications Industry New $20+ Million Financing, Alliances & Technology Developed To Transform Company From Cyclical Fad Dependency to a Long-Term Multi-Dimensional Creative Solutions Standard PHOENIX, May 15 /PRNewswire/ -- Dimensional Visions, Inc. (OTC Bulletin Board: DVUI - news; www.dv3d.com), creator of spectacular 3D and Beyond, Multi-Dimensional Visual Communication Solutions, announced today its long-term commitment to defining and leading the new multi-dimensional visual communications segment of the $200 Billion Marketing Visual Communications Industry in the U.S.
Comments From Chairman.
``We have spent the last two years perfecting a vastly superior, patent-pending process using our proprietary digital system & lenticular printing that produces spectacular multi-dimensional visualizations that we call 'Dimensional Visions.' Judging from over 6 months of market research input from the top advertising & creative minds in the country, our process will meet and exceed today's high profile campaign challenges whether they are gigantic outdoor billboards or thousands of smaller marketing pieces. Our technological process now can be utilized by the best creative minds in the marketing communications industry to achieve a 96% recall rate from viewers versus the standard 30% recall rate from flat 2 dimensional communications. The combination of the best creativity with the best technology will take lenticular from its previous fads category to a truly creative advertising & marketing medium,'' stated John McPhilimy, chairman and CEO of Dimensional Visions.
Mr. McPhilimy continued, ``In the past, lenticular printing has never been seriously utilized by art and creative directors in high profile marketing campaigns because of its previous 'no real message' trinkets & trash stigma. We intend to transform their past negative perceptions of lenticular into future positive 'Dimensional Visions' as their new multi-dimensional creativity standard. This goal will be accomplished in our own innovative multi-year, multi-million dollar marketing & advertising transformation campaign. It will creatively integrate our Dimensional Visions to transform their perception while engaging them as our long-term creative allies. This innovative campaign will start in July 2001 with further details being released in June and will continue as the campaign progresses. We will also be announcing major creative and manufacturing alliances involving this exciting transformation campaign. In my opinion, a modest .01% penetration of the $200 Billion Marketing Visual Communications market will make our campaign a huge success and substantially raise the bar for our competition.''
Dimensional Visions' Business.
Dimensional Visions' only business is engineering & printing its multi Dimensional Visions using lenticular that go beyond 3D and holograms. It is the only company that can produce them in large sizes for gigantic outdoor billboards to smaller marketing pieces in quantities of 1 to millions. Dimensional Visions' patent-pending lenticular technology is totally digital and has been judged superior by such names as Disney, Unilever, Anheuser Busch and International Paper just to mention a few.
Additional Information Requests
For additional information please contact Lisa R. McPhilimy (Lmcphilimy@dv3d.com), Vice President of Investor Relations & Controller or Ron L. Chilston (rchilston@dv3d.com), Vice President of Business Development at Dimensional Visions Incorporated (602-997-1990).
Forward Looking Statements
Included in this material are ``forward-looking statements'' within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Although the company believes that the expectations reflected in such forward-looking statements are reasonable, it can give no assurance that such expectations reflected in such forward-looking statements will prove to have been correct. |