Advanced Micro Devices - Moderated (AMD) Message Board

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Technology Stocks : Advanced Micro Devices - Moderated (AMD)

AMD 203.14

-0.8%

Jan 9 9:30 AM EST

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To: John Evans who wrote (40624)	5/20/2001 4:53:15 PM
From: andreas_wonisch	Read Replies (1) of 275872

John, Re: Umpa-Lumpa, Doodley-Do, I have another riddle for you... What do you get when a company's fat?..Overpriced products performing like crap..." ROFL! That would beat the train commercial by miles. <g> But more seriously: The problem with TV ads is that they reach a very broad audience and are very expensive. I think a more targeted effort e.g. to reach "IT decision makers" would be a better idea. The problem AMD currently faces is not the consumer market but the business market. And I doubt that a broad TV campaign would help in that effort. The soccer banners would be a form of TV advertising. Actually AMD has them for two years now in the German Fußball-Bundesliga (our most popular sport watched by millions every weekend). They say "AMD PC-Prozessoren" and have the AMD logo on it. I see them in almost every stadium but I'm not sure how successful they are. At least they help to establish the AMD branding. Andreas

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