Japanese PC Sales Brisk in the First Week of May
May 28, 2001 (TOKYO) -- During the first week of May, which fell in the latter half of Japan's Golden Week holidays, sales volumes of both desktop PCs and notebook PCs gained largely.
The PC sales in the first week of May 2001 (April 30 - May 6, 2001) increased 53.3 percent in units and 53.2 percent in value from the previous week. Compared to the same period last year (May 1-7, 2000), sales increased 12.1 percent in units and 10.8 percent in value. The average sales price dropped by 145 yen to 187,329 yen from 187,474 yen in the previous week.
Notebook PC sales marked the third-highest record to date, following the first week of January and the forth week of March this year. During Golden Week, stores tried to pull customers by holding campaigns such like as selling a limited amount of products at special prices, and sold more than the previous year in volume. However, the business stays brisk only temporarily and the backlash of sales after the holidays is unavoidable.
The results are according to the survey conducted by GfK Japan Ltd., an information service company which handles POS data of 3,200 large-volume retail stores of home appliances.
Table: PC Sales in the First Week of May 2001 (GfK Japan survey) Comparison with the same week a year ago (May 1-7, 2000)
Total
Desktop PC
Notebook PC
Week-on-week comparison
Year-before weekly comparison
Week-on-week comparison
Year-before weekly comparison
Week-on-week comparison
Year-before weekly comparison
Volume
+53.3%
+12.1%
+64.2%
-6.5%
+45.2%
+35.0%
Value
53.2%
+10.8%
+65.9%
+2.2%
+45.3%
+18.0% |
