Commodities: China's Food Games Continue (1996) williamsinference.com
Demand When people rise above the subsistence level, the first thing they want is to eat a little better. Chinese are beginning to eat more meat, fish and eggs. About 1.2 billion Chinese are moving up the food chain at the same time. To put this in perspective, the Chinese government wants each resident to receive one more egg every four days. "The extra chickens required to achieve this goal will annually consume the equivalent of the entire grain crop of Australia," states Worth.
Over the last five years Chinese consumption of pork has grown by 11 million metric tons, an increase more than the entire annual U.S. pork production. The Chinese, nearly five times the U.S. population, now eat four times as much pork as Americans. Consumption of poultry which requires three pounds of feed per pound of bird has more than doubled. Total meat consumption in China is growing 10 percent a year which is a staggering four million tons annually. Hudson Institute's Center for Global Food Issues estimates that to feed all its chickens and pigs, China's feed grain consumption over the past four years has climbed by over 50 million tons--the biggest surge in world history.
What do the Chinese drink with their chicken, pork and beef? In hundreds of millions of households, the answer is beer. This year, China will import 1.5 million tons of malting barley for beer.
Supply China ranks among nations with the smallest amount of grainland per person. To make matters worse, farmland is disappearing at the rate of 5.6 percent in the last four years. The major factor contributing to such loss is the conversion of cropland to nonfarm use. Farmland is replaced by shopping centers, roads, golf courses and private villas. In rapidly industrializing Guangdong province, for example, some 40 golf courses have been built in the newly affluent Pearl River Delta region alone.
Less farmland in China and a new diet have drained world grain stocks to the lowest level in 20 years. In such an environment, China's reluctance to buy wheat and fertilizer must be a posturing game.
Chickens
In China, the average person now eats just two chickens a year. As living standards rise in China, so does the consumption of chicken. Raising chickens for the table--or rather, giving local farmers the wherewithal to do so--is a business with big potential. CP Pokphand sells day-old chicks and chicken feed to China from its agri-business division. |