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Pastimes : Clown-Free Zone... sorry, no clowns allowed

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To: oldirtybastard who wrote (109257)6/18/2001 11:08:22 PM
From: pbull  Read Replies (2) of 436258
 
Re retailers: Knight-Ridder's 1,400 layoffs today (in addition to 400 last month) says a lot about the market for display ads in newspapers. Retailers always cut ad budgets first in a slowdown. The fact that Knight-Ridder sees no end in sight (that and Gannett won't comment) tells me all I need to know.
Specifically, what that means is renewals of advertising contracts are quite weak, and that would apply to TV and other media, as well.

PB
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