Bombardier Receives Two Awards of the World's Most
Prestigious International Design Competition
MONTREAL, QUEBEC-- JUNE 27, 2001 - 15:26 EDT
Bombardier's Islandia boat and DS 650 ATV honored at 2001
Industrial Design Excellence Awards Competition
Bombardier Recreational Products announced today that two of its
products won awards at the 2001 Industrial Design Excellence
Awards Competition, an event that is co-sponsored by Business Week
magazine and the Industrial Designers Society of America (IDSA).
Design innovation and ecological responsibility were among the
criteria used to evaluate entries and to select this year's
winners. Bombardier's Islandia(TM) boat and its DS(TM) 650
all-terrain vehicle were awarded a gold and a bronze,
respectively. As announced in the June 25 issue of Business Week
magazine, winners will be honored in a gala celebration at the end
of the 2001 IDSA National Conference, which will be held August 18
at the Berklee Performance Center in Boston.
"We are very proud to have received top international honors for
design and innovation. These awards belong to our designers and
engineers who show undeniable talent to anticipate, identify and
analyze trends, as well as remarkable creativity and technical
expertise to develop innovative and first-rate products," said
Denys Lapointe, Vice President, Design and Innovation, for
Bombardier Recreational Products.
When asked to comment about the gold award winner Sea-Doo(R)
Islandia sport boat, Chris Bangle of BMW and member of the IDSA
jury said: "A tough package and concept executed with style,
intelligence and lots of creativity. More than just an evolution
in boat design, the Islandia takes big jumps in combining unique
design with well thought out content; it raises the bar for
recreational family boating."
The DS 650 all-terrain vehicle, this in-your-face super-sport, has
made strides in both body style and ergonomics to provide optimal
comfort and safety without sacrificing the all important elements
of fun and high visibility. New design features include the
industry's first front wheel integral fenders to substantially
reduce mud splash on both rider and machine and a cowling design
that provides the rider with maximum lighting.
"At Bombardier Recreational Products, design innovation and
quality is not only a tradition, but also a passion. We are
unrelenting in our pursuit of excellence." added Denys Lapointe.
/T/
Bombardier's commitment to excellence has resulted in design awards
and recognition worldwide. In the past, Bombardier received the
following Industrial Design Excellence Awards (IDEA):
* in 1999, the Designs of the Decade award for its Sea-Doo(R)
personal watercraft
* a silver award for the 1997 XP(TM) model Sea-Doo(R) watercraft
* a gold award for the 1997 Sea-Doo(R) Challenger(TM) 1800 sport boat
* and the gold IDEA for the 1996 Sea-Doo(R) Speedster(TM) sport boat.
/T/
Bombardier Recreational Products designs, develops, builds,
distributes and markets Ski-Doo(R) and Lynx(R) snowmobiles,
snowgrooming equipment and multi-purpose tracked vehicles,
Sea-Doo(R) watercraft and sport boats and Bombardier(R)
all-terrain vehicles. Snowmobiles, ATVs, watercraft and some
sport boats are powered by Rotax(R) engines that are designed and
built by Bombardier-Rotax GmbH, which also builds motors for
motorcycles, scooters, karts and aircraft. In March 2001, the
group acquired the Evinrude(R) and Johnson(R) outboard marine
engines as well as the Ficht Ram Injection(R) technology.
Bombardier Inc., a diversified manufacturing and service company,
is a world leading manufacturer of business jets, regional
aircraft, rail transportation equipment and motorized recreational
products. It is also a provider of financial services and asset
management. The Corporation employs 79,000 people in 24 countries
in the Americas, Europe and Asia-Pacific. Bombardier's revenues
for its fiscal year ended Jan. 31, 2001 totalled $16.1 billion and
more than 90% were generated outside Canada.
(TM) Trademarks of Bombardier Inc. or its affiliates. |
