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Microcap & Penny Stocks : ICOA : Information Company of America

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Dec 26 9:30 AM EST

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To: nycgreg who started this subject	7/8/2001 11:07:11 AM
From: nycgreg	of 11

ICOA Ceocast Highlights Management Interviewed: George Strouthopoulos, CEO William P. Lord, President Interviewer: Michael Wax Interviewed on: June 28 2001 Interviewer Question: Give us an overview of the company? Overview of the company: William - Basically Webcenter Technologies Inc. is deploying a network of video public Internet terminals in airports predominately and following through with deployments in hotels and convention centers. Our goal is to provide affordable convenient public Internet access service in high footfall public locations such as transportation terminals and retail arenas. Interviewer Question: How do you secure these locations? William - Well in a number of manners. One is when we take down airports we usually partner with the RBOX who are responding to the bids as master concessionaires and that is for the pay phone concessions and then they outsource the pay fax or pay Internet portion to us and we come in as a third party turnkey solutions provider. We own operate and pay for the installations and setups and run independently in these environments. Interviewer: Now of course the terminals are known as the Webcenter 3000. What are some of the features of them? William - Well the current terminals which we just deployed at the beginning of this month in San Francisco allow for sending and retrieving e-mail on a high speed Internet line printing those documents off and this is with a keyboard and a touch screen so your not required to have a device with you like a laptop or a PDA.The device will also allow you to place long distance calls. It accepts credit cards and it also offers referral services to the local hotels where you can touch the touch screen and immediately be linked to reservations and obviously it hosts other E-commerce opportunities ranging from Shopping, Travel, Financial. Interviewer: It would appear as if there are a myriad of opportunities in terms of revenue generation. As you look at the revenue model here. How would this differ from say a Kiosk? William - Well the word Kiosk is broad and all encompassing. And if you have been intimate with the Kiosk industry over the last decade or even the last two decades. The real interactive aspect of the Kiosk has never really been affordable to deliver because of the lack of affordable bandwidth. And what I mean here is in the late 80's and early 90's Kiosk’s were purchased by retailers for example to teach you how to make shrimp salad in a supermarket. It wasn’t to generate revenue it was to generate good will. The old business models that actually offer interactivity on a Kiosk using traditional T1's and other means of connectivity or VSATS satellite terminals was far to expensive to be successful until literally the last few years. Now with affordable bandwidth we can truly host live interactive sessions. The key is to offer what is known as action ability so when people see something on the screen they can purchase it and have it delivered and follow through from seeing the advertisement to getting fulfillment. And we believe that today we are finally just entering the fray of affordable fulfillment oriented Kiosks again because of the provisioning of broadband services throughout the country. George - If I may add to this the specific market that Webcenter is addressing at the present time we believe is still in its infancy and is a result of three areas. One is the payphone industry, the Internet Kiosk industry and out of home advertising which now is called Outernet. This market opportunity has emerged primarily due to increased Internet usage, decline of the payphone industry and the ongoing desire of advertisers to capture the attention of the consumer. Webcenters business model seeks to exploit this by creating a broader basket of services that addresses market demands for communications and business services. We have developed a business model that exploits the positive as well as negative aspects across several industry strengths. Interviewer: As you look at the business model. How does the company generate revenue and who do you share them with? William - Our revenue mix is actually based on both the services revenue (communications and business services and that is placing calls, sending and receiving e-mail and printing documents and conducting e-fax sessions of sending and receiving e-faxes) and the other side of the revenue model is the e-commerce and advertising portion and our model calls for over half of our revenue being generated from the e-commerce side and we have structured a number of relationships that we can’t announce yet because they aren’t finalized but we will have partners that will be there at all points of deployment on the e-commerce side. We will have anchor tenants at all points on the e-commerce sides. That is the long term revenue generation. We are focused on the user session and satisfying the user so they will be a repeat customer and be exposed to other opportunities. Interviewer: Is this the kind of business where you have to brand yourself? If so how do you do that? You mentioned the user experience. William - From a branding standpoint where ever our units are placed the pricing will be fixed and the sessions will be the same. We think the consistency of the sessions is also important. We are happy to co-brand with our hosts and retail partners and put their name on the device. Interviewer: As you look at capital. You recently raised capital through the Laurus Funds certainly a strong indorsement of your business model. How will you use the capital and how will this enable you to accelerate the deployment of the Webcenter 3000? George - At the present time we are using the funding from Laurus and leasing funding. As we deploy the terminals we have commitments in the area of operating capital. As far as the terminals that cost will be covered for the immediate future by leasing capital packages. We expect in the not to distant future to be able to be self sustained. Interviewer: As you look at the opportunities here. How much revenue do you anticipate the typical terminal might generate? Where do you deploy first? William - We intend to put our terminals in locations that will generate no less than 1,000 dollars a month in gross revenue and our business model will support these numbers. That is why we are going into high traffic high density locations. Interviewer: How do you differentiate yourself from others that support these services? William - The device we installed in the San Francisco airport is durable and reliable. Our goal is to develop the best of the breed product. We don’t see any one device that is leading the pack as far as penetration in the markets we targeted. There are a few products out there like GET2NET , NETNEARU and Quortech that have similar featured products but I can’t attest to the reliability or revenue models on these devices. They are in the front of the fray as far as who will lead this pack Interviewer: What should investors look for from the company in the coming quarters in terms of operating milestones? William - The most visible milestones are the large anchor airport locations we will announce. Each airport is an anchor location which we cement that location by adding the local hotels and convention centers that surround it. We will announce our strategic partnerships/relationships in the coming quarter or two. In the next six to nine months a lot will be said. We have a lot of great news and partnerships to announce. Also strategic partnerships as well as airport location announcements will be coming shortly. Interviewer: How much additional capital will you need to build out your business model? William - We know with our minimum amount raised what our focused achievables and deliverables are and if we can go beyond that it will allow us to get into other opportunities that could involve partnering and acquisitions and accelerate our roll out. George - At the present time we are targeting an additional 2 Million dollars. A portion of this will come through leasing and a portion will come through equity funding and that will bring us to the next level of our business plan. Which probably will bring us to the forth quarter of this year.

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