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Technology Stocks : C-Cube
CUBE 36.96-2.0%3:59 PM EST

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To: DiViT who wrote (17102)6/17/1997 12:49:00 PM
From: PrettyBoy   of 50808
 
Hey, finally a REAL press release. Friend of mind who was shorting is covering...could the worst be over? I'm staying silent...

Telefonica Selects DiviCom Digital Video Compression Solutions for Spain's Digital Platform;
C-Cube Subsidiary DiviCom Provides MPEG-2/DVB Technology for Spanish DBS System

MILPITAS, CALIF. (June 17) BUSINESS WIRE -June 17, 1997--DiviCom Inc.
(NASDAQ:CUBE), a leading provider of digital video solutions for
satellite and terrestrial networks, announced that Distribuidora de
Television Digital (DTS) -- an organization headed by Telefonica of
Spain, with Television Espanola (Spanish TV), and the Mexican company
Televisa -- has selected DiviCom's high-performance compression system
for the Spanish Digital Platform (V!a Digital). The decision was the
result of an exhaustive and thorough technical analysis, by Telefonica,
of the various technology choices available.

The encoding system employs sophisticated preprocessing, noise
reduction, encoding algorithms, and statistical multiplexing to fit
more than 100 channels of high-quality digital video, audio, and data
onto a single satellite.

According to Javier Izquierdo Mart!n, TV projects manager at Telefonica
in Madrid, "With this compression system, it will be possible to offer
subscribers the widest possible choice, since programming can originate
not only from the principal content provider, but any other European
provider as well." Telefonica projects that by the year 2000 it will
have a considerable number of subscribers, many of which are expected
to be outside Spain. Service is expected to begin this year, on
September 1.

"We're gratified by Telefonica's choice of DiviCom for its digital
platform," said Tom Lookabaugh, DiviCom's senior vice president and
general manager. "We are convinced that our commitment to
state-of-the-art technology firmly anchored on open standards, and
DiviCom's general reputation were a prime consideration in Telefonica's
decision. This is one more opportunity we now have to expand our
global presence and meet the European market's unique requirements."
DiviCom Inc.

DiviCom develops and integrates products and systems that make digital
video networking possible. Products include audio/video encoding and
decoding systems, and integration consulting and implementation
services. Based on the MPEG-2, DVB, ATM and SNMP international
standards, DiviCom's products enable digital video broadcasting over a
variety of networks including satellite, wireless, fiber, and cable.

DiviCom is a wholly owned subsidiary of C-Cube Microsystems, Inc.
(NASDAQ:CUBE), and both companies are based in Milpitas, Calif. C-Cube
is the industry leader in the development and delivery of highly
integrated digital video silicon solutions that address the consumer
electronics, communications and convergence markets.

In the U.S., DiviCom can be reached by phone at +1-408-944-6700, by fax
at +1-408-944-6705, or via the World Wide Web at divi.com .
In Europe, DiviCom can be contacted at +33 1 48 62-9212 (Paris) or +44
1 753 71-4367 (London), or faxed at +33 1 48 62-9236 (Paris) or +44 175
354-0990 (London).
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