PACEL Corp. Signs With Re:Launch to Launch Retail Channel Sales
6/13/2001 12:11:00 PM
MANASSAS, Va., Jun 13, 2001 (BUSINESS WIRE) -- David E. Calkins, president of PACEL Corp. (PLRP) announced today that the company has signed an agreement with the Berkeley, California-based channel sales firm Re:Launch to assist PACEL in acquisition of retail and distribution clients for its software products.
Re:Launch will work closely with PACEL's existing business development group to develop and maintain channel sales for both the ChildWatch(TM) family of Internet filtering and PC security software and the new e-Centurion virus protection product line.
"PACEL is very pleased with its arrangement with Re:Launch, which is a respected firm with a strong field sales force, excellent relationships with buyers, and experienced managers. We expect results, and Re:Launch is in a position to deliver." stated Calkins. "Our initial offerings will be ChildWatch Lite and ChildWatch, with the other products planned for release to retail stores later in the summer or early fall."
The user-friendly ChildWatch(TM) application allows parents and caretakers to control and monitor their children's activities on the computer and prevent their accessing adult-content web sites on the Internet.
For a minimal monthly fee, of which 20% is donated to Child Watch of North America or Child Quest International, Inc. (subscriber's choice), clients can take full advantage of the Internet filtering feature by subscribing to the constantly-updated data base that automatically blocks new adult content web sites from their child's computer.
Because the ChildWatch technology uses human reviewers and objective standards to block pornographic web sites, it is not subject to the inaccuracies that have caused extensive criticism of other content filters. ChildWatch also provides PC security for parents by limiting a child's access to only the files and applications permitted by the parent.
"Our marketing and sales team is energized and ready to direct and support the retail sales effort along with our other strategic marketing activities," said Lisa Smith, PACEL's Director of Business Development. "Re:Launch covers the entire North American reseller market and calls on the major distributors and resellers that represent 94% of the total hardware/software retail sales volume. We've been positioning our products for the retail arena for some time now, and with the expertise of our new partners behind us, we're looking forward to putting our plans in motion."
According to Richard Miles, President of Re:Launch, "PACEL's product line offers a terrific solution to a problem with growing awareness in the channel. We expect to do quite well with the line, and look forward to additional products coming out. We view the association with PACEL as a significant one."
Founded in 1994 and headquartered in near Washington, DC, PACEL Corp. ("the Pacesetter in Internet Security") is a software development company that specializes in Internet and computer security software for home and corporate use. On June 6, 2001, PACEL Corp. and its ChildWatch software family were featured in an article in The Washington Post.
Further information about PACEL Corp. and its products can be found at www.pacel.com and at www.childwatch.com.
Re:Launch specializes in increasing sales and profits for clients for over 10 years. The company's experience ranges from the classic retail world through the online world. Re:Launch was founded in 1990 by Richard Miles.
The firm specializes in helping marketers of technology hardware and software increase sales and profits. The company has been at the forefront of every channel and strategy in the technology industry. We've helped our clients take advantage of, and profit by, the transition from a small core of early adopters into a retail mass market, from the brick-and-mortar world, through direct mail, and on the Internet.
Further information about Re:Launch and its services can be found at www.relaunch.com.
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