Of interest:
WebTV Networks announces partnership with Mitsubishi
Consumer Electronics America at E3
TV giant to deliver WebTV products this year
WebTV Networks Inc. today announced that Mitsubishi Consumer Electronics America (MCEA)
has agreed to sell WebTV set-top boxes under the Mitsubishi brand, through its national dealer
network to U.S. consumers nationwide. Product will be available in retail outlets this holiday
season. "WebTV Networks is proud to be associated with Mitsubishi, known for its leadership in
the television and consumer electronics industry," said Steve Perlman, president and CEO of
WebTV Networks Inc. "This agreement demonstrates our continued commitment to partnering
with the industry's first tier consumer electronics companies. We look forward to working closely
with Mitsubishi to further extend our reach to consumers." WebTV Networks is a leader in
providing Internet services through the television, with more than 85,000 WebTV Networks
subscribers and customer satisfaction levels exceeding 90 percent. Sixty-seven percent of WebTV
Network subscribers connect to the Internet through WebTV each day. "We believe that WebTV
Networks has the best technology and most compelling service available for bringing the Internet
to consumer televisions," said Max Wasinger, vice president of sales and marketing of MCEA.
"We are excited to expand our product offering in the television and communication markets by
providing WebTV set-top boxes to American consumers." Mitsubishi Electric Corp., parent of
MCEA, is a recognized world leader in the manufacture, marketing and sales of consumer
electronics, with more than 75 years of experience in providing reliable, high-quality products to
clients and consumers all over the world. MELCO is focused on using its creativity and
technological know-how towards the common goal of improving the quality of life in the home. |
