Clearly Canadian Beverage Corp (CLCDF) Message Board

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Gold/Mining/Energy : Clearly Canadian Beverage Corp (CLCDF)

CLV 1.430

0.0%

Feb 8 4:00 PM EST

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To: Rick Hawke who wrote (84)	6/19/1997 12:28:00 PM
From: Magpie	of 206

Rick, Maybe the following news release has something to do with the price increase. I copied it below in case you haven't seen it yet. The anticipation of better second quarter results could also be stirring activity. Its a crazy market right now and good news doesn't always boost the stock. Let's hope the trend continues. VANCOUVER, BRITISH COLUMBIA--Clearly Canadian Beverage Corporation has entered into a vending channel arrangement with the largest U.S. vending distributor, VSA Inc. This aggressive move into vending marks another step towards the Company's goal to restructure its distribution system and give consumers access to the product line beyond the retail store environment. Clearly Canadian Beverage Corporation will distribute its core brand line-up of sparkling flavoured water beverages through an established network of vending brokers who, in conjunction with VSA sales personnel, coordinate sales to vending operators servicing 20,000 customers across the U.S. Packaged in 12 oz. cans, flavours of core brand available in the vending channels include leading sellers such as Wild Cherry, Blackberry and the new Strawberry Melon. "We hope to achieve significant incremental sales through a channel of distribution not previously penetrated by Clearly Canadian. Entry to the vending business will place Clearly Canadian in a distribution category currently representing $37 billion in sales across the U.S. marketplace," said Douglas L. Mason, President of Clearly Canadian Beverage Corporation. "We are looking forward to assisting Clearly Canadian by utilizing our experienced sales force and vast resources throughout the U.S. to expand their can vending distribution. Taking on the Company's sparkling flavoured water indicates VSA's intention to consider innovative beverages that are a good fit with our existing line-up of canned beverages," said Jeff Boies, President of VSA Inc. Regards, Jim

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