Via accuses Intel of 'scare tactics' to block DDR chip set for Pentium 4
By Semiconductor Business News
Aug 23, 2001 (8:15 AM)
URL: siliconstrategies.com
TAIPEI, Taiwan -- Via Technologies Inc. here today accused Intel Corp. of trying to stop it from selling chip sets for Pentium 4 processor-based PCs by using "scare tactics" and warning customers that the Taiwan company is infringing upon protected technology in a recently introduced product.
"Intel has made repeated claims both in the media and in discussions with customers that we are not licensed to sell products that are compatible with the Intel Pentium 4," said Richard Brown, director of marketing at Via Technologies. "We disagree with these and other scare tactics that Intel is employing in the PC industry for marketing purposes.
"Intel should deal with facts openly and communicate through official press releases rather than threatening customers and sowing seeds of doubt in the marketplace," Brown added.
An immediate response from Intel was not available.
Last week, Via officially launched its double-data-rate SDRAM chip set for PCs that use Intel's Pentium 4 bus and microprocessor. The dispute between Via and Intel over licensing rights to the bus has caused Taiwan's major motherboard makers to publicly say they will not use the P4X266 in products until the issue is resolved (see Aug. 15 story).
Via initially unveiled its P4X266 at Taiwan's Computex trade show in Taipei during in early June. At the time, the chip set supplier insisted that an older Intel cross-licensing agreement brokered by S3 Graphics--now a Via subsidiary--was applicable to future Intel buses. Intel in Santa Clara, Calif., disagrees but has not clearly stated what action it will take against Via when the product appears on the market.
Recently, Intel chief executive officer Craig Barrett said any company introducing a product compatible with or using Intel's intellectual property should be "very careful" if it doesn't have a license.
Via said it is pushing ahead with its marketing of the DDR chip set for Pentium 4-based PCs despite the potential of legal action by Intel. Via said there is no official claim of infringement against its Apollo P4X266 product, and the company today stated that it has begun to "outreach to existing and potential customers to expand upon the already widespread distribution of this revolutionary chip set."
One key point of friction is Via's support of DDR synchronous DRAMs, which are competing with the Intel-backed Rambus Inc. architecture. Via claimed that customers are "adopting" the Apollo P4X266 because it boosts performance of Intel's Pentium 4 processor by as much as 15% by allowing the central processing unit to take advantage of new low-cost memory chips that are faster than mainstream SDRAMs.
"Cost and speed are two of the biggest factors that will influence the success of upcoming systems based on the new Pentium 4," Brown said. "Via has created a solution thataddresses these points head on and in a way that Intel has not been able to," he added, referring to Intel's public position of supporting Rambus DRAMs over DDR chips.
Via today said it was stepping up its distribution of the Apollo P4X26 chip set despite Intel's unofficial threats. |
