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Technology Stocks : Intel Corporation (INTC)
INTC 39.50-3.1%Dec 11 3:59 PM EST
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To: Gary Ng who wrote (142682)9/4/2001 2:11:57 PM
From: Saturn V  Read Replies (1) of 186894
 
Ref < Anyone knows if the brand 'Compaq' will disappear ? >

I hope that is not the case for the consumer computers. There is a lot of brand loyalty out there.

The new entity can carry two different product line labels, just like GM does with Pontiac and Chevrolet. The two lines will differ cosmetically and in other ways too. But they can clearly benefit from the economies of scale, by eliminating overlapping models, by sharing a lot of common parts and sub-assemblies, and by sharing the cost of engineering.
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