Mark, couple your article with this and we may have the candles burning at both ends:
The setup I saw in Atlanta, fits this description of services to a tee:
(STARDUST-TECH/IPMI) IP Multicast initiative to unveil launch
plans for wide-scale commercial use of IP Multicast over the
Internet; Stardust Technologies and IP Multicast initiative to also
preview breakthrough research report entitled "The 1997 Report on IP
Multicast Usage"
Business Editors & Computer Writers
CAMPBELL, Calif.--(BUSINESS WIRE)--June 23, 1997--Members of the
IP Multicast Initiative (IPMI) will convene in Boston this June 25 to
propose and approve a set of plans to drive wider-scale commercial
use of IP Multicast on the Internet.
The IP Multicast implementations will pave the way for wide-scale
commercial deployment this year of IP Multicast, an increasingly
popular communications protocol standard which enables the efficient
distribution of data over the Internet, intranets, satellites, cable
systems and other telecommunication networks.
"The IP Multicast launches are important because they demonstrate
how IP Multicast can be deployed in production environments to enable
exciting new classes of Internet/intranet services," said Martin
officer of Managing Member Stardust Technologies. "Proposals under
consideration include a wide range of business productivity and
entertainment applications in the areas of Internet broadcasting,
electronic software distribution, Push technologies, multipoint
conferencing and PC-TV convergence."
Participants in the IP Multicast projects will be drawn from the
Internet Transition Working Group (ITWG), a special subset of the
IPMI chartered with accelerating IP Multicast deployment on the
Internet. ITWG participants are in turn drawn from the IPMI's Member
list, which includes over 70 of the world's most influential
technology vendors from industries that include Internet/intranet
product vendors, network service providers and broadcast content
providers.
The commercial launch of these IP Multicast projects follows the
IPMI's enormously successful Multicast Video Channel event at
NetWorld+Interop in May. The Multicast Video Channel was the world's
first proof-of-concept demonstration that IP Multicast products and
services are ready today to distribute high quality audio and video
broadcasts over the Internet to TV-scale audiences.
and Services
Also previewed at the IPMI Member meeting will be a breakthrough
research report published by Stardust Technologies and the IPMI
entitled "The 1997 Report on IP Multicast Usage." The 150 page
report provides a detailed and insightful qualitative analysis of how
customer organizations from both horizontal and vertical markets are
using IP Multicast today to reap significant competitive advantages.
The report also identifies IP Multicast usage scenarios which are
ideally positioned to benefit from IP Multicast deployment in the
next 12 months. According to the report, ideal usage scenarios for
IP Multicast technology include audio-visual distribution and
webcasting; collaboration and conferencing; information delivery and
push technology; and proxying, caching and mirroring.
Horizontal IP Multicast applications identified for large
corporate and government enterprise environments include distance
learning; research and development; sales and marketing; information
systems management; and human resources.
Vertical market application segments for IP Multicast identified
by the report include retail, automotive, broadcasting, publishing,
telecommunications, utilities, government and consumer.
The report, which will be available free to IPMI Members at the
Member meeting June 25, will be formally announced and available for
concludes at 5 p.m. Attendance at the IPMI Member meeting is open
to IPMI Members and members of the press and analyst community.
Members of the press and analyst community who want to attend should
contact Mark Coker or Corey Oiesen of Dovetail Public Relations at
408/395-3600 or via email at coreydpr@aol.com .
"We are pleased to host the IPMI Member meeting at our offices,"
said Adam Dunstan Sr., a Bay Networks Product Manager. "IP Multicast
is a key transport component for improving today's applications and
enabling tomorrow's multimedia applications."
About Stardust Technologies and the IP Multicast Initiative
Founded in 1996, the IPMI is a multi-vendor cooperative effort to
promote the deployment of industry-standard IP Multicast technology.
The IPMI is managed by Stardust Technologies, a company founded in
1995 to provide marketing, education and testing services for
emerging Internet technologies.
Stardust WinSock Labs, an interoperability testing and education
facility for software developers using the WinSock standard.
Stardust Technologies is headquartered in Campbell and can be
reached by phone at 408/879-8080 or by fax at 408/879-8081.
Stardust's web address is stardust.com . The IP Multicast
Initiative's web address is ipmulticast.com .
--30--gdr/sf*
CONTACT: Stardust Technologies, Inc.
Marty Bickford, 408/879-8080
martinb@stardust.com
or
Dovetail Public Relations
Corey Oiesen/Mark Coker, 408/395-3600
coreydpr@aol.com or dovetailpr@aol.com
KEYWORD: CALIFORNIA
INDUSTRY KEYWORD: COMED COMPUTERS/ELECTRONICS
INTERACTIVE/MULTIMEDIA/INTERNET
REPEATS: New York 212-752-9600 or 800-221-2462; Boston 617-236-4266 or
800-225-2030; SF 415-986-4422 or 800-227-0845; LA 310-820-9473
Today's News On The Net - Business Wire's full file on the Internet
with Hyperlinks to your home page.
URL: businesswire.com
*** end of story ***
|
