Investors are looking a little too hard for good news
" As for Dell, analyst Richard Chu of SG Cowen stuck with his reduced estimates, and Brett Miller of A.G. Edwards reduced his forecasts. "Dell continues to drive unit volumes at a multiple to the market," he said. "Unfortunately, the market is rapidly slowing, with a rebound looking further and further out."
POSTED AT 4:54 PM EDT Friday, October 05
By MATHEW INGRAM Globe and Mail Update, Toronto, Ontario, Canada
Technology investors seemed determined to surf a wave of optimism towards the end of this week, following positive comments from John Chambers of Cisco Systems and Michael Dell of Dell Computer. Despite the fact that the market was heading into a holiday weekend, and despite bad news from server maker Sun Microsystems — including the first ever layoffs in the company's history — the Nasdaq index rose steadily to close near break even, after being down by more than 3 per cent at one point in the morning.
Shouldn't that be a good thing? Doesn't it show that investors are returning to the markets and seeing opportunity, and that they are prepared to look past the economic slowdown to more prosperous times ahead? Perhaps. But even some of those analysts and market-watchers who would like to see a rally are suspicious when they see such moves — moves based on not much more than a less-than-gloomy comment from a CEO such as Mr. Chambers or Mr. Dell. That's hardly enough to get excited about, and in fact such "sucker" rallies increase the risk of another market drop rather than decreasing it.
How can you gauge a sucker rally? That's hard to define — but it has to be at least a bit of a clue when a company like Sun Microsystems says that its losses will be even larger than the already-large ones it announced in August, announced plans to lay off 4,000 staff, and the stock goes up 2 per cent. This is a company that said its revenues for the current quarter will likely be almost 20 per cent lower than analysts were expecting, and whose business is not expected to rebound until well into next year. Oh yes, and the stock is now trading for 95 times current year earnings forecasts.
Another computer maker, discount retailer Gateway Computer, also reported bad news on Thursday — and its stock also rose. The company, which has been suffering for some time as a result of a PC price war started by Dell Computer, said that its losses for the third quarter are likely to be four times as large as analysts had been expecting. The shares went up almost 4 per cent. The most ambitious comment CEO and founder Ted Waitt could make was that he was "cautiously optimistic" the company might be able to eke out a profit in the fourth quarter, if Christmas sales went well.
But didn't Cisco and Dell's comments make up for this kind of weakness? It's hard to see how, since John Chambers merely said Wednesday that he was "very comfortable" with analysts' estimates for the current quarter. He didn't say that he had "good visibility" and that things were getting better, even a little; he didn't even say that things had stopped getting any worse. All he said was that Cisco would probably make its numbers for the current quarter, and the stock went up by over 20 per cent — and pulled the Nasdaq market along with it. The index closed up 6.5 per cent.
Dell Computer performed some similar magic on Thursday: The company said that its sales rebounded faster than it was expecting after the events of Sept. 11, and that it believed its business had "stabilized." It also reaffirmed its guidance for the current quarter, saying it was winning market share due to its price war, and combined with the wave of optimism from Cisco this boosted the entire tech sector — probably because there had been rumours that Dell might lower its earnings estimates for the quarter.
And yet, Dell refused to provide any guidance for the next quarter, suggesting that visibility remains murky at best. The computer maker's market share gains are also a company-specific phenomenon — they say virtually nothing about the health of the tech sector as a whole, except that they reinforce the impression that the PC business has become a commodity industry. And yet, the entire Nasdaq moved higher on the news, and Dell's stock climbed by almost 10 per cent. It is now trading at close to 40 times this year's earnings estimates, estimates which may yet prove to be illusory.
Some analysts certainly weren't buying the happy conclusions that investors drew from Cisco's and Dell's comments. Lehman Brothers cut its estimates for the company and lowered its price target, saying the company was in an enviable position but "near-term uncertainty exists." As for Dell, analyst Richard Chu of SG Cowen stuck with his reduced estimates, and Brett Miller of A.G. Edwards reduced his forecasts. "Dell continues to drive unit volumes at a multiple to the market," he said. "Unfortunately, the market is rapidly slowing, with a rebound looking further and further out."
Does that sound like the precursor to a healthy rally? Not really. Not unless you're desperate for good news, which some investors apparently are.
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