PHTO PART 2:
The Company is focused on the fluorescence market place. PTI believes fluorescence is a multi-billion dollar market, enjoying substantial growth. PTI has the ability to identify commercial and scientific applications through its technical and design capability and to provide products which "add value" to the end users and which are responsive to these needs. This ability is key to the Company's success. The Company's know-how that is employed in its design and assembly techniques results in competitive products which have high precision, quality and lower cost.
Industry
The Company operates in what can be broadly defined as the photonics industry. The photonics industry utilizes light for application in medical research and testing, pharmaceutical drug development, industrial process and quality control, and environmental, research monitoring and control. It is a relatively new industry, having only emerged in the 1970s.
Light-based instrumentation for industry, medicine, and research is a multi-billion dollar business. As a result, applications for photonics instrumentation and techniques for medicine are still emerging. The Company's industry niche utilizes fluorescence technology to measure samples in small amounts or quantities, track movement/location, monitor chemical or physical changes and identify or isolate the sample from the surrounding environment. In medical research applications and drug development, this can be accomplished without harm or destruction to the sample (i.e. cells). In all applications the speed, sensitivity and light reaction are important for process, quality control and monitoring.
Technology
The application of light in the fields of industry, medicine, and research falls into many broad categories. Among these is a phenomenon called "fluorescence." It is this phenomenon that PTI's instruments are designed to create and measure.
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When light strikes a substance, the light is absorbed and then re-emitted. If the wavelength of light that is re-emitted is different from that which is absorbed, then the substance is said to have fluoresced. By stimulating fluorescence and monitoring its location and intensity, scientists can identify the concentration and changes of substances. While not all substances fluoresce, it is possible to create a dye (also called a probe) that will cause non-fluorescent substances to fluoresce.
While the phenomenon of fluorescence is certainly not new, applications for the technique are new and emerging. The recent development of fluorescent dyes has made fluorescence the most exciting tool in the industry today. Practical applications for new dyes and assays are being discovered almost on a daily basis. Fluorescence is now a multi-billion dollar industry.
Fluorescence is a powerful and rapidly expanding tool for cellular and sub-cellular testing because it is:
o more sensitive than other means of detection (about a factor of 1,000,000 times more) which means that very small, sub-cellular amounts of substances can be detected and measured with great accuracy.
o safer than other means of detection, because it is non-invasive (does not physically injure the cell) and non-radioactive (avoids health and disposal problems).
o faster than other means - it can monitor changes in trillionths of a second, or about 1,000,000 times faster than other techniques.
o a visual process - microscopic images can be gathered and displayed, for example, showing changes inside living cells.
o less expensive than other techniques, which means it can do more work for less money, while saving time, resources and even lives.
Products
PTI initially developed a line of proprietary and/or patented optical building blocks ("OBB's") which form the basis of all light based instrumentation. The Company sells these building blocks as stand alone units. In addition PTI uses these unique building blocks to develop its open architecture fluorescence systems. The open architecture offers the benefits of:
o more versatile equipment - more options o customers can buy upgrades and options as they need them or can afford them o less time for development of new systems - PTI can more rapidly meet new market demands o less chance of product obsolescence o lower costs
PTI has many new products that it will be introducing over the next three years, some of which are its own manufacture, some as a result of corporate parting with other companies. PTI in light of the new product expansion, will continue to upgrade and reorganize its product lines in order to be more effective in marketing and sales. The two main divisions in the product groups are components, Product Group I and systems, Product Groups II, III and IV.
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Product Group I - Optical Building Blocks
PTI's components make up this line. They are composed of: - light sources, both conventional and nitrogen and dye lasers - fiber optic illuminators - light and sampling handling modules, - various detectors using: photomultipliers, photodiodes and intensified CCD cameras, - microscope accessories that can be used with virtually any manufacturers microscopes (PTI does not manufacture microscopes.)
PTI has introduced a new line of power supplies and starters for its light sources that reduce RF interference, which has traditionally been a problem with such products since they are used in places where computers and other sensitive instrumentation are subject to interference from the RF. In addition the power supplies and starters are lower in cost of manufacture.
PTI is currently test marketing a new light source line that will offer even more efficient power output than its current light sources. PTI has applied for patent.
In conjunction with M.U.T., a German engineering Company, PTI is introducing a new intelligent, portable spectrophotometer. This device has the capability to detect many different types of substances or to analyze light, such as color detection. In addition to the two current models PTI will introduce a full line of accessories. Currently the product is being marketed through the component group, but it is expected that over the next few years the product will become an independent product line.
This product line has a very broad market, since these modules can be used wherever light is used. In addition, the modules are being sold as singles units, as well as included in several PTI systems. There are significant O.E.M. applications that PTI is currently actively pursuing. This product line is PTI's oldest. The products have been totally redesigned and kept up to the latest technology and specifications.
Product Group II - Fluorescence Microscopy and Imaging
This is a new product line that was reorganized to combine all microscope based fluorescence systems under one product line. Formerly the products were under two separate product groups, the Ratio-Fluorescence Systems (excluding imaging) - RatioMaster Line and the Fluorescence Imaging Systems ImageMaster Line.
The RatioMaster products were the first PTI systems, introduced in 1987. The RatioMaster systems can detect various ions, or fluorescent-labeled compounds, generally found in living organisms. The products have a wide range of applications in the medical, life science and pharmaceutical areas. They are currently used for research applications to diagnose diseases, monitor drug effects, or to understand various functions of living organisms. The systems can be used to study, in-vivo: tissues, cells, single cells or even events happening at sub-cellular levels.
Because the ImageMaster systems are used with PTI's RatioMaster systems and with microscopes and therefore serve very similar markets PTI has decided to incorporate them into the same product line. Imaging gives the added dimension of spatial resolution. Not only can one detect and measure substances, but one can also tell where they are - or if they are on the move - where they are moving.
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The patented RAM technology, developed with the MLTV funding, continues PTI's technological leadership in this area. The RAM technology is used with both RatioMaster and ImageMaster systems.
Added to this product line in the next fiscal year is the new fluorescence microscopy systems. These systems are used for routine fluorescence applications in microscopy.
Product Group III - Spectrofluorometers - QuantaMaster
PTI has recently entered the largest single market in the fluorescence area. Steady state fluorimeters are used in most basic fluorescence applications wherever one has to detect small amount of substances, such as: environmental, pharmaceutical, chemical, medical and process control.
PTI's modular architecture and price is unique in this market. The Company is continuing to add options and accessories to complete the product line. Sales have continued to increase at a steady state for this product line, but PTI is looking at additional financing to fully exploit this product line.
Product Group IV - Fluorescence Life-Time Systems - TimeMaster
TimeMaster(TM) systems are used to determine fluorescence lifetimes, a technique used to distinguish between similar substances. The fluorescence lifetime represents the average time that a molecule spends in an excited state before emitting a photon and returning to the ground state. It is an important and unique feature of an excited state. Fluorescence lifetimes are very short. Most fluorescence lifetimes fall within the range of hundreds of picoseconds to hundreds of nanoseconds. The fluorescence lifetime can function as a molecular stopwatch to observe a variety of interesting molecular events. An antibody may rotate slightly within its molecular environment. A protein can change orientation. A critical binding reaction may occur. Because the time-scale of these events is similar to the fluorescence lifetime, the measurement of the fluorescence lifetime allows the researcher to peer into the molecule and observe these phenomena.
In late fiscal 1994, the Company introduced a revolutionary newly patented design, and the most economical systems for fluorescence lifetime measurements, the TimeMaster(TM) fluorescence Lifetime Spectrometers. These systems revolutionized the fluorescence lifetime techniques by designing easy-to-use systems which are consistent with the Company's modular and open architecture strategy for products. Research and development efforts by the Company during fiscal 1994 and 1995 provided a product line with a unique strobe technique, a choice of two different lifetime techniques and three different base system configurations as follows:
StrobeMaster(TM) provides a unique and patented strobe technique for measuring fluorescence lifetimes which is economical to use. The strobe technique is intensity dependent and provides accurate measurements at very high speeds. These characteristics of the strobe technique are very important in the life sciences area, where samples are not stable over long periods of time. The StrobeMaster(TM) uses a NanoFlash(TM) illuminator source.
LaserStrobe(TM) is based on the strobe technique for measuring fluorescence lifetimes and is as unique as the StrobeMaster(TM). With a nitrogen/dye laser illumination source, the strobe technique provides for measurements of lifetimes with a precision of below one nanosecond.
The unique strobe technique, through the introduction and sales of the StrobeMaster(TM) and LaserStrobe(TM), has started to be recognized and accepted for measuring fluorescence lifetimes.
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New Product Application Developments
In addition to the development of new or improved products, PTI has started to focus on new and emerging applications that have great future potential. Although these applications may be long term, the lessons learned can be incorporated into existing products keeping PTI's instrumentation state of the art. Given PTI's limited financial resources, we have been judicious in pursuing only a select few hot new opportunities.
New this year is the application of PTI's expertise in fluorescence microscopy to forensics. PTI has developed and sold a specially developed forensic microscopy system for a major U.S. crime lab for the identification of various traces of substances that are found at a crime scene. PTI is currently examining if this market niche is economically viable, since the Company has the expertise to develop routine equipment for use in these types of applications.
PTI's fluorescence instrumentation this summer took a trip with the world famed submersible Elvin, of Titanic fame. The submarine explored black smokers more than a mile in depth on the ocean floor for signs of living organisms, where PTI's instrumentation was used in studying these samples.
PTI will continue to explore the frontiers of science in fluorescence applications. Currently PTI has been invited to explore fluorescence applications in outer spac |