Urbana subsidiary signs agreement to provide enterprise portal to Boatcan.com CAMBRIDGE, ON, Nov 20, 2001 /PRNewswire via COMTEX/ -- Urbana.ca, Inc. (OTC BB:
URBA), announced today that its wholly-owned subsidiary, Urbana Enterprises
Corp. has signed an agreement with Boatcan Computer Boat Sales Ltd to integrate
the content of Urbana's enterprise portal and the Boatcan.com marine website
thus providing various new applications and services in a new and expanded
marine portal.
The implementation of the Urbana Enterprise Portal enables Boatcan.com to expand
many of its services and to achieve previously unattainable objectives for
meeting the needs of its clients. The infrastructure of the portal is scalable
and modular to enable Boatcan.com to further grow and easily reach its user
market and supplier community. The boating user will have access to new tools to
make their activities easier and more enjoyable. The boating suppliers and
marinas will be able to provide their customers with timely and relevant
products and services. Boatcan.com should grow their revenues more rapidly,
through the introduction of new technology and applications while expanding its
services to meet the current needs of the boating community.
For Urbana the addition of Boatcan.com to its growing base of community and
enterprise portals validates the Enterprise Portal offerings. Urbana should by
this December reach in excess of one million hits per month further validating
the Urbana community and enterprise model. Once implemented, as new
applications, products and services are made available, the revenue sharing
formula should ensure the mutual success of Boatcan and Urbana.
David M. Groves, President & CEO said, "This is yet another example of how
companies can capitalize on the unique functionality of the Urbana enterprise
portal solution. The portal will incorporate many unique marine applications and
will be integrated with our community portals thus providing distinctive marine
content to each community."
David McPhail, President of Boatcan Computer Boat Sales Ltd. recently said "This
portal integration and partnership with Urbana will truly enable both Boatcan
and Urbana the opportunity of providing boaters the most unique and complete
service in the Canadian marketplace and possibly worldwide. Although it is a
'win-win' situation for Boatcan and Urbana, professional and individual boaters
will ultimately gain the most."
About Boatcan.com
Boatcan.com is a Canadian owned and operated business that offers an online
marine source serving individuals and professionals with many choices which
consumers find easy to navigate and friendly to use. Sellers and buyers are
provided with a venue to advertise or purchase boats, services and marine
products. In addition, the Boatcan.com site provides a variety of services to
support the needs of boaters: pricing assistance, links to marine sites,
upcoming events for boaters, charter information, and surveyors.
Boat brokers, individuals and other advertisers have indicated a high level of
traffic through the Boatcan.com site for their services. Since its launch, the
site has quadrupled its traffic and even now late in the boating season for some
parts of Canada, it is averaging of 20,000 hits per day. For more information,
see boatcan.com
About Urbana.ca, Inc.
Urbana.ca is a provider of geographic and virtual communities and distributes
custom designed set-top boxes (STB), which represent easy-to-use, affordable
Internet appliances that connect televisions to the World Wide Web. The STB
allows all members of a community to become connected to the Internet and
LocalNet for a monthly fee. The LocalNet site is a user-friendly, online portal
that provides residents easy access to important community information and
provides local advertisers the ability to target advertising to their end
customers. Urbana licenses the LocalNet portal and set top box technology to
licensees, providing a turnkey portal solution for enterprises and communities.
For more information, see urbana.ca.
Certain statements in this news release may contain forward-looking information
within the meaning of Rule 175 under the Securities Act of 1933 and Rule 3b-6
under the Securities Exchange Act of 1934, and are subject to the safe harbor
created by those rules. All statements, other than statements of fact, included
in this release, including, without limitation, statements regarding potential
future plans and objectives of the company, are forward- looking statements that
involve risks and uncertainties. There can be no assurance that such statements
will prove to be accurate and actual results and future events could differ
materially from those anticipated in such statements.
SOURCE Urbana.ca Inc.
CONTACT: Urbana.ca, Inc., Grant Miller, Director of IR,
(707) 575-4027, grant@urbana.ca; OTC Financial Network, Mario "Ike"
Iacoviello, IR, 888-356-2387, (760) 931-9211, ike@otcfn.com
(URBA)
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KEYWORD: Ontario
INDUSTRY KEYWORD: MLM |