Advanced Micro Devices - Moderated (AMD) Message Board

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Technology Stocks : Advanced Micro Devices - Moderated (AMD)

AMD 214.11

+3.9%

Nov 26 3:59 PM EST

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To: Dan3 who wrote (64299)	11/26/2001 3:18:13 AM
From: Petz	Read Replies (1) of 275872

Thanks, Dan. There was a lot more AMD advertising this week than last, but it's still less than half. The lack of an AMD advertising campaign that compares AMD Athlon XP performance to Intel P4 performance on SDRAM, and also that compares Duron performance to Celeron performance, is a grave mistake by AMD. IMO, they could get Compaq, HP and others to help pay for it by directly comparing Athlon XP performance to computers made by DELL. Something like, "PC magazine compared the performance of an Athlon XP 1900+ system to DELL's most expensive Pentium 4 2000 MHz system and found that Athlon XP won in X of Y tests. In fact, 3 of 4 DELL 2 GHz Pentium 4 systems are so slow, that every single Athlon XP system made by HP, Compaq and Micron beats them by a large margin in the majority of computer benchmarks." Expecting the retailers to promote quantispeed is ridiculous. Every print ad in Best Buy and Circuit City has to have a footnote like, "QuantiSpeed architecture operates at 1.4 GHz." I think AMD should use the other OEM's fear and hatred of DELL to finance an advertising campaign. Petz

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