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Gold/Mining/Energy : Canadian-under $3.00 Stock-Picking Challenge
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To: Stew who wrote (5821)1/8/2002 2:25:26 PM
From: Al Collard  Read Replies (1) of 11802
 
FRL-v...in the news:

Firelight to provide Butch Harmon series to Costco

Tue 8 Jan 2002


Firelight Announces Costco Order and Revenues
Mr. Mike England reports
The total sales of Butch Harmon's Ultimate Golf series for the initial six
months of marketing to Dec. 31, 2001, has totalled approximately
$1-million. This result has exceeded the company's expectations and
Firelight looks forward with confidence to 2002, as sales momentum builds
and new products are added. As part of the company's marketing initiative
Firelight has recently concluded arrangements to supply mass merchandiser
Costco with an initial order of approximately $170,000 for DVD versions of
the Butch Harmon Ultimate Golf series. With the exception of Costco, which
is in fact a private club, the company's intent is to continue its
successful high-margin direct marketing approach, plus smaller golf
retailers. It is anticipated that coming into the summer of 2002 the
company will begin moving into the larger retail chains. Shareholders will
be updated regularly on the progress achieved. The goal of Firelight and
Butch Harmon is to create a broadly based golf media company providing not
only the highest-quality videos and training aids but to simultaneously
develop an involvement in all aspects and routes of promoting the game on a
global basis. The company's mission is to provide unparalleled quality and
service to the golf-playing community, while constantly striving to
increase, and maintain, exceptional shareholder value via strong revenue
and asset growth.
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