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Technology Stocks : Intel Corporation (INTC)
INTC 36.15-0.6%Dec 24 12:59 PM EST
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To: Jim McMannis who wrote (154369)1/9/2002 3:50:50 PM
From: Tenchusatsu  Read Replies (1) of 186894
 
Jim, going back to the question over "QuantiSpeed," I was shopping for a light bulb the other day. I remember a while back when the wattage of the light bulb was the only thing that mattered as a consumer. The more watts, the more light.

Now thanks to the energy-saving models, light bulbs are measured both by wattage and by lumens, or light output. A 15W halogen bulb can produce the same amount of light as a 65W incandescent bulb, but with a fraction of the power.

But at least the package on the halogen bulb doesn't say "Model 65" or "QuantiWatts" or "Halogen Bulb with QuantiLight (tm) architecture." This is the approach AMD has chosen, and it is plain wrong. (Not to defend Intel's marketing of clock speed, mind you, but at least it works.)

Tenchusatsu
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