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Technology Stocks : Siebel Systems (SEBL) - strong buy?
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To: Mike Buckley who wrote (5568)1/29/2002 10:03:10 PM
From: D. K. G.  Read Replies (1) of 6974
 
Customer relationship management is finally focusing on quality customer experience.

Putting The Customers First
January 29, 2002 12:35 PM ET
by Patty Enrado

Customer relationship management (CRM) burst onto the scene with the promise of improved customer experience and increased revenues from customer retention and acquisition programs. Some eight years later, companies are grumbling that a lot of the software they purchased has become million-dollar “shelfware” with long, drawn-out implementations.

upside.com
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