Hank that was a great piece from Richard. FSTW is the knife, fork and spoon, of the business, rather than the swiss army knife...i.e. looking to meet specific needs of the client rather than be everything for everybody. Qaqish hired for marketing...Jeff Multz "promoted" to VP of marketing.
Richard makes a compelling argument for the stock being valued higher.
The marketing news:
CRM Executive Debbie Qaqish Appointed Vice President of Sales & Marketing To Lead Firstwave's Growth Plans
ATLANTA, Feb 12, 2002 /PRNewswire-FirstCall via COMTEX/ -- Firstwave Technologies, Inc. (Nasdaq: FSTW chart, msgs), a web-based, customer relationship management (CRM) software innovator, today announced the appointment of senior executive Debbie Qaqish as vice president of sales and marketing.
"With a record of successfully growing sales and marketing operations, Qaqish brings enthusiasm and leadership to Firstwave's growth plans," said Richard Brock, CEO, Firstwave. "Firstwave, which recently reported revenue and profit growth for the fourth quarter of 2001, is expanding sales and marketing efforts to meet customer demands for its Internet-based CRM solutions."
Qaqish, who held senior management positions with Mentorix Technologies, NIIT (USA) and ExecuTrain, has over 10 years of experience in CRM, Knowledge Management and e-learning applications.
"Firstwave, an 18-year leader in software development, and its pioneering founder, Richard Brock, are a perfect match to my experience in driving sales growth," said Qaqish. "Capitalizing on Firstwave's foundation of customer focus and rapid-deployment success, we will begin to expand our marketing activities and increase our sales force."
In addition, Firstwave announced the appointment of Young & Associates, a Rockville, Md.-based high-tech public relations firm as its agency of record. Young & Associates, with an expertise in the CRM industry, will launch a media program featuring Richard Brock, an acknowledged CRM leader worldwide.
Qaqish will be responsible for marketing activities, sales operations and coordination of the public relations, analyst and IR programs, as well as serve as a member of Firstwave's senior management team.
About Firstwave
Firstwave(R) (www.firstwave.net ) provides web-based, CRM solutions that automate and optimize how companies get, keep and grow customer relationships. Firstwave offers one of the only true, 100% web-based CRM applications in the market today. Originally founded in 1984 as Brock Control Systems, Firstwave maintains the depth and industry experience required to address unique business needs of mid-market companies. With over 18 years of experience in relationship management, Firstwave holds the distinction of being the Best Internet Based CRM Solution for the past two years as selected by the Denali Group, has been chosen as one of the Top 30 CRM Solutions by ISM for the last three years and has received the CRM Excellence Award by the Technology Marketing Corporation. |
