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Technology Stocks : Leap Wireless International (LWIN)
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To: arun gera who wrote (1552)2/27/2002 4:31:07 PM
From: slacker711  Read Replies (1) of 2737
 
Thanks for the notes....

- LWIN initially thought consumers will like affordability of cricket. It seems they prefer the predictability more. Willing to pay $40-50 if there is predictability.

I think at some point (probably soon) it is going to be worth testing the elasticity of demand for Cricket service. The two year old markets are selling the service for $29.95.....I wonder what type of churn would be caused by raising the price two or three dollars. It's hard to see most customers changing providers over a couple of dollars (AOL is the best example of this).

Slacker
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