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Microcap & Penny Stocks : Sanctuary Woods recent sale, should you own the stock?
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To: Jamie Westock who wrote (260)7/8/1997 4:47:00 PM
From: Bart Sampson   of 341
 
As far as the Theatrix acquisition goes, they are certainly a talented group of people but I don't think that they'll have as great an impact on production as you're hoping. An acquisition of a private company like this is a big shake-up and quite a few good "keepers" are lost in the ensuing shuffle. Usually, this attrition occurs because "new" managment doesn't have their finger on the pulse of the "old" company and people get ticked off and discouraged enough that they want to leave, and since "new" management doesn't know the value of their employees they allow these people to go. And, I don't know how much Theatrix's distribution connections will help; it didn't help Theatrix too much. The Theatrix deal is definitely a good deal for SW if, and this is a really big IF, Charlotte manages to utilize the Theatrix people to their maximum potential.

As far as the Virgin titles go, if you go back a whole bunch of weeks and check out my post regarding this subject. Virgin dumped their whole interactive division after posting gigantic losses, so those titles didn't sell well with a huge marketing and sales budget. It's tough to say how well SW will do with those same titles with a fraction of the sales, marketing and distribution budget.

Bart.
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