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Strategies & Market Trends : Zeev's Turnips - No Politics

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To: Softechie who wrote (43496)3/24/2002 10:46:10 AM
From: LTK007  Read Replies (1) of 99280
 
reading article about Schering-Plough in trying to head-off massive income loss from Claritin definitely coming to patent expiration this fall, have created , guess what, Clarinex. And yes Clarinex is the same as Claritin except for a couple irrelevant changes in the formula.
Will the FDA let them get away with scamo, will they have beautiful people leaping over tennis nets and breathing deeply and saying "i feel great now that i am now i taking Clarinex rather than that old useless Claritin!"
Will public be that fooled? (yup,that's likely:) But if Schering doesn't pull off this "there's a sucker born every minute" they are in deep trouble.
The crusher would be for the FDA to do the right thing and declare Clarinex to be OTC.
As Allegra should be also. I took Allegra samples that my doctor gave me (8 months worth:) and i can tell you it is NOT worth the price and there is NO reason it should not be OTC. I gather Aventis is spending millions in lobbying to try to keep FDA from declaring Allegra an OTC medication.
The cost of drugs in this country relative to other countries is pure and simply highway robbery of the U.S. citizen.
Cripes if you wanted to really stimulate the U.S. economy, just have the pharmeuceuticals be forced to price medications at the same level they do in Canada.
That would free up so much cash, hey even Broadband would succeed:)
Maine runs free bus service for the elderly to go buy their medications in Canada.
A few of those elderly now need not eat dog-food to stay alive, anymore. max
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