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Politics : Formerly About Advanced Micro Devices

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To: Duncan Baird who started this subject4/17/2002 3:11:51 AM
From: tejek  Read Replies (1) of 1574678
 
AMD's New Mobile AMD Athlon XP Processor Delivers High Performance, Low Power to Notebook PC Market

SUNNYVALE, Calif.--(BUSINESS WIRE)--April 17, 2002--AMD (NYSE:AMD):

-- AMD extends award-winning AMD Athlon(TM) XP processor brand to

mobile lineup, transitions to 0.13-micron technology

-- Epson Direct, Packard Bell and Sharp expected to ship notebook

PCs based on the new mobile AMD Athlon XP processor

AMD today announced the new mobile AMD Athlon(TM) XP processor, the first AMD processor manufactured on its state-of-the-art 0.13 micron technology.

"Extending the award-winning AMD Athlon XP brand name to our mobile lineup conveys the overwhelming success our flagship AMD Athlon processor family represents," said Ed Ellett, vice president of marketing for AMD's Computation Product Group. "AMD has always focused on providing what matters most to business and home consumers: leading-edge software application performance and an exceptional computing experience. AMD's transition to 0.13 micron technology allows us to provide a roadmap to higher performance and lower power options."

Sharp Corporation has announced notebook PCs in Japan based on the new mobile AMD Athlon XP processor. Other computer manufacturers, including Epson Direct and Packard Bell, are expected to offer new notebook PCs featuring the mobile AMD Athlon XP processor later this quarter.

The mobile AMD Athlon XP processor based on the 0.13 micron technology maintains Socket A and pin compatibility with AMD's mobile processors manufactured on 0.18 micron technology, while adding a 266MHz front-side bus option to enable greater data throughput. In addition, a low power version of the mobile AMD Athlon XP processor, with a new micro Pin Grid Array (uPGA) packaging, is sampling now and expected to enable AMD to address the thin-and-light notebook market.

"The launch of the mobile AMD Athlon XP processors based on 0.13 micron technology on Socket A consolidate the company's position in the consumer market, and the upcoming mobile AMD Athlon XP processors based on the micro Pin Grid Array packaging position AMD for a strong thrust into the mobile corporate market," said Shane Rau, PC semiconductor analyst at IDC.

The mobile AMD Athlon XP processor also features AMD PowerNow!(TM) technology, the industry's most sophisticated power management solution, and QuantiSpeed(TM) architecture, which delivers extreme performance for the Microsoft(R) Windows(R) XP operating system.

"Sharp Corporation welcomes the introduction of the mobile AMD Athlon XP processor. We are confident a satisfactory PC experience will be realized with our `Mebius' series of personal computers which feature the new AMD mobile processor," said Mototsugu Kawamori, Division General Manager, Personal Computer Division, Information Systems Group, Sharp Corporation.

Availability

Production shipments of the mobile AMD Athlon XP processors, including models 1400+ and 1500+, began in first quarter of 2002. Notebook PCs based on the mobile AMD Athlon XP processor, models 1600+ and 1700+, are expected to be available later this quarter.

Systems featuring the mobile AMD Athlon XP processor are expected to be available from Sharp Corporation in Japan. Scheduled to ship in early May, the new processor will be included in Sharp's Mebius PC-GP1-C7H A4-size all-in-one notebooks with a 15" LCD screen. Later this quarter, Epson Direct is expected to ship notebook PCs based on the new mobile AMD Athlon XP processor in Japan, while Packard Bell plans to release systems featuring the new AMD mobile processor in Europe.

Pricing

The new mobile AMD Athlon XP processor starts at $190 for model 1400+, in 1,000-unit quantities. For pricing on other AMD mobile processors, please visit: www.amd.com/pricing.
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