SST Makes China Move
By Tom Murphy, Electronic News -- 5/2/2002 3:26:00 PM
e-insite.net
It may be difficult to do business in the People’s Republic of China, but it is absolutely essential for the future of Silicon Storage Technology Inc. (SST), according to Bing Yeh, the company’s president and CEO.
As more and more electronics manufacturers shift their businesses from Taiwan to mainland China, SST believes that being a part of China’s growing semiconductor industry will be essential to its business, Yeh said, as China is becoming the manufacturing center for the world. Of particular interest for SST, a company based in Sunnyvale, Calif., is the increasing number of PC motherboard manufacturers and notebook PC makers setting up shop in China.
SST makes low-density flash parts for PC BIOS and has become one of the leading suppliers of flash to the DVD and DVR player markets, Yeh said. The company yielded net revenues of $294 million in 2001 in a year where flash memory prices declined sharply.
“It is very difficult to do business in China,” Yeh said. “But with TSMC (Taiwan Semiconductor Manufacturing Co. Ltd.) planning to develop a fab, we’re starting to see them breaking down the political barriers.'
For more on this story, please see this Monday's (5/6) edition of Electronic News. |
