Stockman Scott's Political Debate Porch Message Board

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Politics : Stockman Scott's Political Debate Porch

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To: H James Morris who wrote (2468)	7/17/2002 7:35:47 PM
From: stockman_scott	Read Replies (1) of 89467

Microsoft: Back to Basics: Accounting for IT in Business Performance Not so long ago, many considered speed to be the primary tactic for blocking competition and increasing market share. Companies rushed to field a dot-com strategy or some innovative application of IT that was going to secure their role in the new economy. As a result, many firms under-analyzed or over-invested in IT in pursuit of market dominance. Today, it's back to the basics. Companies are serious about using technology as a competitive advantage. They are learning that IT purchases tied to a company's business strategy have the most clear-cut business value, as expressed in traditional financial terms like Net Present Value (NPV) and payback. Moreover, when IT solutions and business strategy are woven together, companies are finding that business benefits are often broader and deeper than expected. *The complete article is available at... knowledge.wharton.upenn.edu

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