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Technology Stocks : Apple Inc.
AAPL 255.46-1.1%1:14 PM EST

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To: BillHoo who wrote (3095)7/16/1997 6:13:00 PM
From: Alomex   of 213183
 
I always felt Apple needed to recognize that

(a) their operating system is outdated

and

(b) their machines are expensive

They are now dropping MacOS and replacing it with Rhapsody and lowered the prices in their machines as well as allowed clones. So why is it that I'm not yet bullish on this company?

Answer: Because I'm afraid that it might be too little too late.

Say, I use NT at home. It's very stable, it runs well on my new machine, and there are lots of software, hardware and magazines in the local mall.

I also use a Mac sometimes at work. Even if I was to ignore the fact that it crashes all the time, I don't see a reason compelling enough for me to move over to the Mac.

*That is the challenge they Apple is facing*. They have to convince corporations that there are savings out there to be realized that are large enough to warrant a switch. Cost of maintenance could be one, but currently most CoM for PCs are waaaaay overstated by NC-friendly "analysts".

They also need to convince corporations that there will be a steady stream of up-to-date software for the Mac.

Also they need to leap Raphsody forward in a way that is not just a bit better than NT. It has to be just so incredibly better that you *have* to switch, while at the same time providing compatibility mode with windows applications (much like the shift from DOS to Win3.11).

If Apple managed to do all of these things in the next twelve months, they will survive. Otherwise I see more and more developers abandoning Apple, which turns away potential and current customers which causes more developers to abandon Apple......
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