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Pastimes : CNBC -- critique.

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To: suzy_sunshine who wrote (11344)8/16/2002 7:46:25 AM
From: agent99  Read Replies (3) of 17683
 
CNBC HIRES CONSULTANT TO TURN AROUND RATINGS

By DAN COX

NY POST

August 16, 2002 -- CNBC, looking to shake things up in the ratings war, has signed news consultant Jeff Gralnick to a three-month contract to help beef up the cable network's reporting staff.
Gralnick, who was hired by interim executive producer David Friend, has helped supplement news staffs at CNNfn, ABC, CBS and NBC.

A CNBC spokesperson said Gralnick will look to add on-air business reporters to the CNBC team.

"We are confident that he will be able to help us identify key talent to join our already experienced team of on-air journalists," Friend said in an internal e-mail to CNBC staff.

Gralnick, who is chairman of the firm E-splosion Consulting, has been in broadcast news for more than 43 years.

He spent 24 years at ABC News as an executive and ultimately executive producer. He oversaw development and launch of ABCNews.com.
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