24/7 Real Media Appoints John Barbera as Senior Vice President-Chief Revenue Officer
Media Veteran with More than 20 Years of Web and Cable Experience Returns to Company to Head Up US Media Sales Division
Friday September 6, 12:34 pm ET
NEW YORK--(BUSINESS WIRE)--Sept. 6, 2002-- 24/7 Real Media, Inc. (Nasdaq: TFSM - News), a leader in interactive marketing, today announced the return of one of the company's former leaders in a newly created role.
John Barbera joins the 24/7 Real Media team as Senior Vice President-Chief Revenue Officer and will be responsible for sales of all media products for the company in the US.
Mr. Barbera is a proven senior executive with a stellar track record of achievements in the Internet, as well as in cable and broadcast television. Most recently, he served as President of Sales and Sales Marketing for iVillage Inc., the largest women's network on the Internet. His background also includes 16 years as a cable television pioneer with CNN and other worldwide Turner networks, following several years in broadcast television. Under the flag of his own consulting firm, J.B. Communications, Mr. Barbera built the sales infrastructure and negotiated the initial network distribution for C/NET, the first Internet-based venture to bridge television with online technology.
Immediately prior to his iVillage experience, Mr. Barbera was the Chief Operating Officer of 24/7 Europe, until January 2001. Under his guidance, 24/7 Media became Europe's leading Internet sales and marketing company.
"It's an exciting time in our corporate development and I'm happy to have John's experience as we drive this company to profitability," said David J. Moore, Chairman and CEO of 24/7 Real Media. "We welcome John to the 24/7 Real Media family and look forward to the benefits of his influence."
"24/7 Real Media provides marketers with some of the best integrated online media solutions in the world," said Mr. Barbera. "I'm tremendously excited to be a part of this team again and I look forward to demonstrating the value of our products and services to our marketer clients."
About 24/7 Real Media, Inc.
24/7 Real Media provides marketing and technology solutions to online marketers and publishers to maximize customer relationships and revenue. Our products and services include: Internet ad serving technology, online media representation, integrated marketing solutions comprised of network and site specific advertising, online promotions and search engine optimization. For more information, please visit our Web site: www.247realmedia.com.
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Contact:
24/7 Real Media, New York
Mark Naples, 212/231-7175
mark.naples@247realmedia.com |
