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Technology Stocks : WavePhore (WAVO)- VBI fed WaveTop for WebTV

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To: Jeffrey L. Henken who wrote (494)7/23/1997 9:39:00 AM
From: Jeffrey L. Henken   of 2843
 
WavePhore Newscast Reports Significant Growth in Subscribers For
Second Quarter

Customized Information Delivery Service Exceeds 100,000 Users

PHOENIX, July 23 /PRNewswire/ -_ WavePhore Newscast, a division of WavePhore Inc. (Nasdaq:WAVO), and a leading
vendor of customized business news and information, today announced a 28% increase in subscribers to its Newscast
information services since the acquisition of Paracel Online Systems. For the second quarter of 1997, subscriptions to the
service, which provides personalized information filtering directly to corporate users, jumped by 52,332 new readers, up
103% from first quarter of 1997 and propelling the number of total subscribers past 100,000.

WavePhore attributes this increase in subscribers to the expanded WavePhore Newscast product offerings, as well as a
significant broadening of the company's sales force. Subscriber growth is expected to continue as more corporate customers
are recognizing the potential for personalized news and information to supply competitive research and improve workforce
efficiency. Newscast Today 3.0, the most recent product from WavePhore Newscast, is the first product of its kind to
aggregate high-quality content, deliver unmatched personalization to each end-user, and provide seamless, easy integration into
corporate intranets.

``We are very encouraged by this growth in the second quarter and look forward to adding more subscribers to our expanding
roster of corporate clients,'' said Peter White, president of WavePhore's Newscast division. ``As these figures indicate,
Fortune 500 corporations are steadily recognizing the need to arm their workforce with vital business intelligence that will
contribute to the productivity of each worker, and inevitably their entire organization. And, as the market for information
products expands, we expect to develop and improve services which incorporate the best technology available to meet our
customers evolving needs.''

Among the companies that have selected WavePhore Newscast as their personalized information provider is First Chicago
National Bank. ``In a marketplace that moves very quickly, Newscast has demonstrated the ability to deliver a high-quality,
flexible enterprise solution that integrates easily within our corporate intranet,'' said Richard Hebda, vice president of First
Chicago National Bank. ``At First Chicago, our corporate intranet hosts many of our internal systems and we wanted the
ability to integrate value-added services to our entire population. In addition, our sales force is more mobile and geographically
dispersed than ever before and Newscast's web-based solution provided universal access to competitive information from
anywhere in the world.''

WavePhore Newscast offers a range of enterprise solutions designed to deliver customized business news and intelligence to
corporations and their knowledge workers. Key to WavePhore Newscast's growing success has been it's seamless integration
with corporate intranets, enterprise scaleability, online customization and personal profiling features making it feasible for
organizations to news-enable their entire workforce. In addition to real-time filtering of information, organizations may create a
customized news environment including the selection of the most relevant content mix from over 3,000 leading information
sources. WavePhore's centralized NewsCenter is powered by the Fast Data Finder(R) (FDF(R)) from Paracel, Inc., which is
recognized as the world's fastest real-time filtering technology for dynamic text and non-textual data. WavePhore Newscast's
business intelligence services are delivered via the Internet, extranets, or corporate intranets.

About WavePhore

WavePhore, Inc., the industry leader in data broadcasting, is comprised of three divisions: WavePhore Newscast, WavePhore
Networks and WaveTop(TM). WavePhore Newscast delivers web-based enterprise solutions for customized business
intelligence to more than 100,000 corporate knowledge workers across the U.S., Canada and Europe providing a strategic
information advantage. WavePhore Networks provides flexible, high speed data delivery for information providers to more
than 60,000 sites worldwide. WaveTop will utilize push technology to deliver information and entertainment to multimedia
ready home PCs over the unused portion of TV signals. Additional information on WavePhore is available via the Internet at
www.wavephore.com, www.newscast.com and www.wavetop.com. Based in Phoenix, Arizona, WavePhore, Inc. is a
publicly traded company (Nasdaq:WAVO - news).

Certain of the above statements regarding WavePhore may constitute forward-looking statements which may involve risks and
uncertainties. Actual results could differ materially from such forward-looking statements as a result of a variety of factors,
including, but not limited to, technology changes, competitive developments, industry and market acceptance of new products
and services, and risk factors listed from time to time in WavePhore's SEC filings.

(R)Fast Data Finder and FDF are registered trademarks of TRW, Inc. licensed exclusively to Paracel Inc.

SOURCE: WavePhore Newscast
Contact: Bennett Kleinberg, 212-704-8266, bkleinbe@edelman.com, or Evan Goetz, 212-704-4526, egoetz@edelman.com, both of Edelman Public
Relations Worldwide; or Elise Soyza, 972-789-1990, ext. 206, esoyza@newscast.com, or Leslie Nakajima, 602-952-5500, ext. 224,
lnakajim@wavephore.com, both of WavePhore, Inc.

More news for referenced ticker symbols: WAVO, and related industries: advertising, banking, computer,
telecommunications.
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