<font color=red>*** Wacky Cyberspace and Netilepsy *** Globalstar failed miserably to understand how to price minutes and therefore destroyed $billions, but Google knows how. They run an auction system so that your advertisement is placed on the list according to how much you are prepared to pay.
The advertising is targeted very narrowly at people interested in subjects closely related to the search factors. So advertizers get large bangs for their cents and viewers get advertizing which is more than clutter, hindrance, spam and dross.
If another company wants to pay more for the same space, they raise their on-line bids and up they go. Because click-throughs are easily monitored, advertizers know how much bang they are getting. So those with weak sales drop out and those who are selling heaps go up the scale.
The same principle will be needed to avoid netileptic fits. When cyberspace is overloaded, which has been threatened for years, the whole thing will be like epilepsy, with neurons firing everywhere, but no reception, or function or meaningful linkages being made and total block up and collapse being the outcome.
I'll google netilepsy and see how much of a worry it is so far. Whoa!! It remains unheard of. Hang on, I'll try netileptic fits. Nope, no netileptic fits either.
The way to avoid netileptic fits [netilepsy] is to price data transmissions according to load. So, when cyberspace is busy, prices should be put up for instantaneous data transmissions. The sender will pause before hitting send when they see "Sorry, but cyberspace is feeling netileptic, so the current price per megabyte is $1 - press SEND to continue and get/send the data". People will figure it would be better to wait until the system is not so busy rather than spend so much.
The price could be infinitely variable according to loading. When the whole world is wanting to watch the 2007 equivalent of the Twin Towers attack, live on their cyberphone, they'll have to pay maybe $200 a megabyte. If it's a quiet day and everyone is at the beach and having a zizzo in the sun, cyberspace could be offering free service.
When a netileptic fit hits the world, the same stupid thing will happen as with the destruction of the Twin Towers. Government dopes will wake up and quickly shut the cockpit door after the horses have bolted into the pilot's seat. They'll introduce all sorts of stupid laws and generally make life miserable for everyone.
They'll hold top-level expert investigations to find out how such a thing could have happened and to make sure it never happens again. Google that expression and see how common it is: "Make sure it never happens again". I'll try.
Bingo... heaps of hits. <a plane crashes or a building collapses our objectives should be the same: to understand why it happened, and to make sure it never happens again," said Rep. Weiner > What a cliche.
They'll say they must "think outside the box" - proving by the use of the cliche that they are incapable of thinking in, our out, of the box and for all we know are Shrodinger's Cat in the box and died decades ago and only the cliche tape recorder is still playing, giving the appearance of life, but actually being dead.
Anyway, you heard it here first! Netilepsy.
The excellent thing about avoiding netilepsy is that normal costs will be much lower since less infrastructure buildout will be needed if peaks are smoothed and troughs filled in.
The day the cellphones were overloaded on 11 September 2001 wouldn't be repeated. People who really need to get through, such as somebody phoning from a plane, or in a burning building needing to be rescued, would be able to get through with no trouble at all.
But, here's my Nostradamus prediction - nobody will do anything and everybody will do nothing. Everyone will hope that somebody is doing something but somebody isn't, thinking that it's not in their job description.
Then, when the inevitable Major Paradigm Shift Happens and everyone is up Shift Creek without a WWW paddle, WWW will become World Wide Whining so loud that fleets of Koreans will be drowned out. Being drowned in Shift Creek will not be a pleasant experience.
Important people will make sure it never happens again - unfortunately, by suffocating us and cyberspace.
Mqurice |