A little background on Carnegie Cooke
CONNECTION LAS VEGAS - Porto Alegre
Porto Alegre is the headquarters for all the South America of the Carnegie Cooke & Company (CCC), of Las Vegas, a corporation that, besides operating appositive in 22 jockeys Brazilian clubs, explores the system on line/OTB (Off Track Betting), that it allows appositive, in real time, in races carried through in hipódromos of the United States. The CCC, that it acts in Brazil since the half of the passed year, announced, in July, its last newness for the Brazilian market: until the end of the year, the corporation of Las Vegas will be operating a system integrated of appositive in machines of virtual reality, that simulate races of horses. All the machines will be conectadadas to the Central office of placed Operations of Porto Alegre and in scale, in agencies in all Brazil.
It has, currently, eight agencies of CCC for captation of appositive on line-OTB in Brazil. The first one was inaugurated in Porto Alegre, in the passed year, while three of them in the interior of Rio Grande Do Sul and four in São Paulo, Rio De Janeiro, Recife and Curitiba had been excessively installed recently -.
The Carnegie Cooke & Company introduced with exclusiveness this modality of appositive in Brazil, after having firmed a contract, in passed January, with 22 jockeys filiados to the Brazilian Association of Jokeys Clubs. Before concluding the partnership with the ABJC, the Carnegie Cooke it had closed, to the long one of year 2000, contracts separately with eight jockeys Brazilian clubs, four of them in the Rio Grande Do Sul, where the corporation installed its headquarters.
The contract of partnership with the 22 jockeys clubs became CCC the partner in a business that, according to direction of the company in U.S.A., put into motion 43 million appositive dollars in traditional in the last year. The value, considered low, portraies the crisis of the economy of appositive traditional in races of horses in the country. With the association of the Carnegie Cooke, the directors of the Brazilian hipódromos associates to the corporation of Las Vegas wait to capitalize the sector, with arrive in port it of not traditional modalities of appositive. The Carnegie Cooke was committed to investments in the modernization of the hipódromos and in it arrives in port it in awardings of the races. In exchange, it he intends to implement the exploration of appositive in virtual machines of simulation of races and terminals on line-OTB, installed in its credential agencies. The expectation biggest of profits of the corporation of Las Vegas is on to the exploration of machines of virtual reality, or MRVs. The Carnegie Cooke informed that it is finishing the installation of its system of exploration of appositive in these machines, in its headquarters of Porto Alegre, the Crosspiece Leonardo Truda, esquina with Siqueira Avenue Fields. according to direction of the corporation, in the United States, 200 MRVs will enter in operation in Brazil, until the end of the year, with the forecast of a prescription of a thousand dólares/dia for machine. The intention of the company is to install, in the country, two a thousand terminals MRV in 2002.
The administrative and operational QG of the Carnegie Cooke & Company is in the Crosspiece Francisco Leonardo Truda, 59, esquina with the Siqueira Avenue Fields, in the center of the capital gaucho. In the address, the headquarters of the Jockey Club Eldorado of the South also function, that exists has three years and is only controlled for the corporation of Las Vegas.
In the command of the company for the South America it is Valdo Marques Da Silva, a remodelled colonel of the Military Brigade. Since March of 1999, through a company of representations - J.P. Souteiro Representações e Vendas LTDA -, the appositive operators of on line-OTB had gotten a species of authorization of then the Head of the Policy gaucho, Luiz Fernando Tubino, to operate the system in the Rio Grande Do Sul.
The permission, even so contrary to one to seem of 1998 of the Secretariat of Justice and Public Security, has served as guarantee for the oferecimento of appositive in races is of the country. How much to the introduction of simulator machines of races, the CCC consider that the model is not fit in the category of contravention and counts to the intention of the government gaucho to authorize games on line/real teams in the Rio Grande Do Sul.
The executive director of operations of the Carnegie Cooke & Company, Jay Goldberg, informed that the contract signed with the ABJC foresees that 22% of carried through the net revenue of the total of appositive inside of hipódromos are destined to the corporation of Las Vegas. This percentage mentions the three modalities to it of appositive operated by the corporation. Goldberg exception, however, that the CCC will be with 100% of the net revenue of the appositive ones made in agencies OTB and, mainly, in the installed machines of virtual reality outside of the hipódromos. according to executive, the agencies that already operate with appositive OTB in Brazil relieve, in average, 30 a thousand dollars weekly each one. Goldberg foresees that these average values are kept with the installation of new the 200 agencies of the company "in densely populated areas of Rio and São Paulo".
In last day 9 of July the CCC announced in the United States, that the installation works, in its headquarters of Porto Alegre, of the equipment of the hardware for implantation of terminals of machines of virtual reality are in final phase. The machines are produced by Master Play S.A, of Argentina. The CCC are the exclusive deliverer of the machines Master Play in Mexico, the United States, Canada and, now, Brazil. In the United States, the Carnegie Cooke also divulged the signature of a contract with Master Play s.a. that foresees the installation, in Porto Alegre, of a plant and a deliverer of machines of virtual reality.
The installations of the equipment of the hardware for the machines of the Master Play, in the Operational Central office of the CCC of the capital gaucho, are the position of Flipertronics Indústria e Comércio de Aparelhos Eletrônicos LTDA, with the American supervision of technician.
The contract with the Flipertronics was divulged in the United States, in June of 2001. The Flipertronics, also hosted in Porto Alegre, acts strong in the importation, assembly and distribution of machines hunting-níqueis off-line (slot machines). The company supplies part of the clandestine market of games in the Rio Grande Do Sul and, also, she answers the processes in the Federal Justice of the Rio Grande Do Sul.
In its last official notice, the Carnegie Cooke & Company announced the inauguration, in November of 2001, of its first hipódromo proper in Little stream of the Salt, beach of the Coast North of the Rio Grande Do Sul, next the Towers. The "Hipódromo of the Coast" will remain open during the summer months and, beyond the races of horses, it goes to offer appositive in machines of virtual reality. according to CCC, will be installed 20 terminals MRV, that must generate a thousand dollar each one, daily, as the estimate of the American corporation. The total of the foreseen weekly prescription in the Hipódromo of the Coast, only with the exploration of the machines of virtual reality, is of 140 a thousand dollars per week.
For Jay Goldberg, the executive director of the corporation of Las Vegas, the main interest of the CCC is the massiva exploration of the machines of virtual reality in Brazil. According to Goldberg, the Carnegie Cooke foresees, for the fiscal year of 2001, the implantation of hundreds of terminals of virtual machines for Brazil, connected to the Central office of Porto Alegre. "To the one in concentrating them in the system of virtual reality, we will significantly increase the profits in areas that cannot be explored in model OTB." Goldberg explains that the system of appositive in virtual machines brings great advantages for its company because "it requires little equipment installations of that the system on line/OTB and offers to appositive games and to each five minutes". The director of the CCC declared that the machines of simulation of races are a "constant source of profits for the company, because they disponibilizam a permanent flow of games to the betting ones".
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