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Technology Stocks : Ask Jeeves,Inc-(Nasdaq-ASKJ)
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To: rrufff who wrote (585)2/1/2003 9:39:37 PM
From: StockDung   of 838
 
"Barter is legal and generally accepted," said Safa Rashtchy, an analyst at U.S. Bancorp Piper Jaffray. "It's OK as long as you take care of the expense side."

The FASB rules also allow securities to be swapped for advertising, which many companies have done. However, reporting the equity sales as advertising revenue remains controversial.

216.239.53.100
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