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Non-Tech : Auric Goldfinger's Short List

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To: Land Shark who wrote (11175)3/18/2003 3:09:53 PM
From: Sir Auric Goldfinger   of 19428
 
Wondering who this guy Michael Schonstrom touting WEL is? Apparently he is tight w/ Gene MArcel of BusinessWeek, LOL

businessweek.com

Putting Zing In Your Junk Mail

Sometimes, tiny companies can make sweet music. In the huge $84 billion direct-marketing industry, one pint-size operator--Marketing Services Group (MSGI)--has an impressive roster of blue-chip clients, including Citicorp, Walt Disney, and Unocal. Why do these giants need Marketing Services? For one, the company, whose shares have doubled in price since early March, to 5, makes marketing campaigns sizzle, notes Michael Shonstrom, an analyst at Neidiger/Tucker/Bruner, a Denver investment firm. Boston Group's Aaron Lehman also likes the company. He expects the stock to hit 12 in 18 months.

At Citicorp, part of Marketing Services' role is to introduce a campaign that will promote its home-mortgage-equity loan program. And with Disney, it has designed direct-mail marketing for its theatrical and consumer-products divisions. Using advanced systems and software, Marketing Services evaluates and redesigns its clients' direct-marketing programs. It provides a variety of services, including database management, telemarketing, and marketing via the Internet.

The company's growth, which took off in the quarter ended June 30, will surprise a lot of people, says Shonstrom. After a loss a year ago, he says, it will post fourth quarter earnings of 4 cents a share. For all of fiscal 1997, he expects a 42 cents loss. But 1998 will produce 7 cents on sales of $34 million, he says. The big swing will occur in 1999, projecting 36 cents on sales of $40 million, figures Shonstrom. CEO Jeremy Barbera has hired William Blair & Co. to finance acquisitions.

BY GENE G. MARCIAL

Company: Mobile Services Group Inc Ticker: MSGI US
Action: Equity Offering Type: IPO
Filing Terms Pricing Terms
Date: 3/25/02
Shares (Mlns):
Amount (Mlns): 143.750

REGISTRATION WITHDRAWN 8/2/02

Mobile Services Group, Inc.
2540 Foothill Boulevard, Second Floor
La Crescenta, CA 91214

July 30, 2002

VIA EDGAR AND FEDERAL EXPRESS

Securities and Exchange Commission
Division of Corporate Finance
450 Fifth Street, N.W.
Washington, D.C. 20549
Attention: Katharine Hsu

Re: Mobile Services Group, Inc.
Registration Statement on Form S-1
File No.: 333-84874

Ladies and Gentlemen:

Pursuant to Rule 477 promulgated under the Securities Act of 1933, as amended, Mobile Services Group, Inc. (the “Registrant”) hereby applies for an order granting the immediate withdrawal of its Registration Statement on Form S-1, together with all exhibits and amendments thereto, Registration No.: 333-84874 (collectively, the “Registration Statement”). The Registration Statement was originally filed with the Securities and Exchange Commission (the “Commission”) on March 25, 2002.

The Registrant proposed to register shares of its common stock under the Registrant Statement. Based upon changed circumstances in the securities markets, the Registrant has determined at this time not to pursue the offering of securities pursuant to the Registration Statement. Furthermore, no securities have been sold under the Registration Statement.

Accordingly, we request that an order granting the withdrawal of the Registration Statement be issued by the Commission as soon as possible.

If you have any questions regarding the foregoing application for withdrawal, please contact me at (818) 249-0291, extension 211.

Very truly yours,

/s/ CHRISTOPHER WILSON
--------------------------------------------------------------------------------
Christopher Wilson, Esq.
General Counsel
Mobile Services Group, Inc.

cc: Paul Hurlburt, Listing Qualifications , Nasdaq Stock Market, Inc.
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