FROM THE WALL STREET JOURNAL TODAY
The Wall Street Journal July 26, 1996
Businesses Make A Date to Battle Year 2000 Problem
WILL THE YEAR 2000 bring us together? To a degree, it already has.
With no central leadership, a collective effort of unprecedented scale is taking hold throughout the business world. Major companies are sharing valuable internal information. Even bitter competitors are cooperating. "There is a rallying cry," says Mike Parfett, an AT&T vice president.
Companies are doing this to save their computer systems from catastrophic failure in the year 2000. Anyone slow to join the effort risks getting locked out of the solution.
The basic problem, as everyone knows by now, is that big computers are programmed to deal only in two-digit dates, turning the year 2000 into "00," causing systems to tilt. Just as vexing, the problem is hard-wired into elevator controls, network routers, burglar alarms and the ubiquitous other appliances of modern life. If it contains a chip, every mission-critical device on the planet will have to be tested against failure before the end of 1999 (and in some cases before the end of 1998).
Recently I wrote about the efforts of one company, Consolidated Edison of New York, to avert its own millennium disaster. The column brought in hundreds of dire and desperate e-mail messages from programmers and government officials in the U.S., Europe and Asia.
But there was a subtext in all the gloom and doom. Unlike most problems in the business world, this one, by definition, demands a collective response. And because shared knowledge is superior to individual knowledge, the early returns suggest that fixing the date problem may not be as costly as the doomsayers project.
"Every week we find a better way to do it," says Lauris Nance, a systems executive at Equifax, the huge credit-reporting service. As shortcuts become apparent and one tool proves more effective than another, Equifax and others enthusiastically exchange the details. "It's a camaraderie that I've never seen in this industry," Ms. Nance says.
TIPS AND TOOLS are collected and redistributed world-wide via the "y2k" bulletin board on the Internet, whose participants range from IBM to NEC, from the state of Connecticut to the state of Israel. Earlier this week, Biamax SA, a major Greek auto distributor, posted the entire methodology by which it cured its date problems. (One route into the year-2000 community begins at year2000.com).
The U.S. Social Security Administration, one of the few federal agencies ahead of the game, is sharing expertise with other organizations all the way to the U.K. A St. Louis-based confederation of major computer users calls itself the "Midwest 2000 Share Group."
In the spirit of this cooperation, Chubb Corp. dropped plans for a 1997 advertising campaign boasting of its head start in addressing the problem. Now, instead of trying to tarnish its competitors, Chubb is inviting them to share methodologies. "This is not about being first," says John Jung, a systems vice president at Chubb. "Unless we all get it fixed, we all go down together."
Indeed, companies lately have come to recognize that fixing their date problem is a condition of doing business in the networked world. AT&T's big customers are increasingly demanding assurance that its systems will be secure; AT&T, in turn, is preparing letters asking software vendors to warrant their products as "year-2000 compliant."
Once American Airlines puts its own systems in order, it intends to verify the soundness of every external link, from the National Weather Service to other airlines world-wide. (Some airlines may not conduct midnight flights on Dec. 31, 1999).
This fury of communication is the closest thing to "the silver lining in the millennium cloud," says a study by consultants Chris Casey and Ted Fisher of Atlanta. Some companies, it says, see the remedy as "an opportunity to add value to the business of customers and vendors by sharing information or experiences."
I DON'T MEAN to be a Pollyanna about all this. The problem will be costly no matter what. The price tag at AT&T is so big the company won't reveal it without first breaking the news to its board. American Airlines may spend roughly $100 million on the remedy -- including the cost of nearly 500 employees rewriting its systems.
The deadline, of course, is 100% non-negotiable. The Federal Reserve, FDIC and other financial regulators are pressuring banks to complete repairs by 1998 to allow for a full year of testing. "Time is critical," says a notice to the nation's banks from a federal financial task force. Consultants and third-party job shops will be in a position to gouge procrastinators.
But I predict the slackers will get off their duffs soon, because nothing motivates management like the threat of liability. Word is spreading that tort lawyers are salivating over the potential for shareholder suits. Beginning in the 1997 renewal season, providers of liability and business-interruption policies will begin seeking assurances that their customers are working to avert date failure. Auditors will soon begin investigating their clients' date exposure under new guidelines now being written by accountants.
The year 2000 is a management problem, not a technical one. Is management willing to face reality? For a long time, the answer was no. But the fix is now beginning. Just enough time is left to cure the system-assuming that everyone continues working together. This is one challenge in which the success of any business depends on how much it gives away.
Thomas Petzinger Jr. writes "The Front Lines," a column that appears every Friday on the Marketplace page. Tom also answers selected questions from readers in The Front Lines Forum, published every weekend exclusively in the Interactive Edition. Send your questions or comments by e-mail to TPetzinger@aol.com. |