AFRR pos .0012.News sales, Forward looking event.Will see what the pos does.
We estimate that more than 3,000 retail
outlets will be contacted. Our sales force is equipped with TreeSafe
brochures, price lists and 24 oz
(BSNS WIRE) American Fire Retardant Announces Sales Force in Place for TreeSa
e
American Fire Retardant Announces Sales Force in Place for TreeSafe
Business Editors
SAN DIEGO--(BUSINESS WIRE)--Sept. 16, 2003--American Fire
Retardant Corp. (OTCBB:AFRR) announced today that Delta Ventures, its
sales agency, has recruited a national network of sales professionals
to sell TreeSafe, its spray-on Christmas Tree fire retardant, across
the United States. According to Stephen Owens, President of American
Fire Retardant Corp., "Effective October 1, 2003, sixty (60) TreeSafe
sales reps will begin making sales calls on major chains."
Ed Grysiewicz, Delta Ventures Managing Director, explains, "We
have assigned each sales rep in our network a particular segment of
the market to penetrate. We estimate that more than 3,000 retail
outlets will be contacted. Our sales force is equipped with TreeSafe
brochures, price lists and 24 oz. TreeSafe samples for buyer
presentations."
David Theil, Delta Sales Manager, who is responsible for wholesale
product sales, explains, "We have instituted a program for
organizations like the Boy Scouts, Kiwanis, Charities and Churches to
use TreeSafe as a fundraiser." Theil adds, "It's a natural sales
(BSNS WIRE) American Fire Retardant Announces Sales Force in Place for TreeSa
e
American Fire Retardant Announces Sales Force in Place for TreeSafe
Business Editors
SAN DIEGO--(BUSINESS WIRE)--Sept. 16, 2003--American Fire
Retardant Corp. (OTCBB:AFRR) announced today that Delta Ventures, its
sales agency, has recruited a national network of sales professionals
to sell TreeSafe, its spray-on Christmas Tree fire retardant, across
the United States. According to Stephen Owens, President of American
Fire Retardant Corp., "Effective October 1, 2003, sixty (60) TreeSafe
sales reps will begin making sales calls on major chains."
Ed Grysiewicz, Delta Ventures Managing Director, explains, "We
have assigned each sales rep in our network a particular segment of
the market to penetrate. We estimate that more than 3,000 retail
outlets will be contacted. Our sales force is equipped with TreeSafe
brochures, price lists and 24 oz. TreeSafe samples for buyer
presentations."
David Theil, Delta Sales Manager, who is responsible for wholesale
product sales, explains, "We have instituted a program for
organizations like the Boy Scouts, Kiwanis, Charities and Churches to
use TreeSafe as a fundraiser." Theil adds, "It's a natural sales
tie-in for organizations that will be selling Christmas Trees to
increase their bottom-line by marketing TreeSafe to their customers."
Theil comments further, "We have also been working very diligently
contacting Tree Growers around the world via the Internet to include
TreeSafe in their sales order." He concludes, "The www.treesafe.com
and www.wholesale.treesafe.com websites are up and running and we have
had inquires nationwide. I tell all the Tree Growers and Charities we
have the best deal going for you, you can go online and buy TreeSafe
and we will ship it wherever you want."
About American Fire Retardant Corp.
American Fire Retardant Corp. (OTCBB:AFRR)
(www.americanfireretardant.com), is in the business of developing,
manufacturing and marketing a line of interior and exterior fire
retardant products. American Fire Retardant Corp. also designs new
technology for future fire resistive applications that are being
mandated by local, state and governmental agencies. Additionally, the
company is active in the construction industry as sub-contractors for
fire stop and fire film installations.
Safe Harbor for Forward-Looking Statements: Except for historical
information contained herein, the statements in this news release are
forward-looking statements that involve risks and uncertainties and
are made pursuant to the safe harbor provisions of the Private
Securities Litigation Reform Act of 1995. Forward-looking statements
involve known and unknown risks and uncertainties, which may cause the
Company's actual results in the future periods to differ materially
from forecasted results.
--30--MRA/la*
CONTACT: American Fire Retardant Corp.
Randy Betts, 619-258-3640
KEYWORD: CALIFORNIA
INDUSTRY KEYWORD: BUILDING/CONSTRUCTION REAL ESTATE RETAIL FOREST
PRODUCTS CONSUMER/HOUSEHOLD PRODUCT
SOURCE: American Fire Retardant Corp.
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