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To: Tim McCormick who wrote (20476)8/13/1997 10:21:00 AM
From: BillyG   of 50808
 
Anyone care to comment on Oracle's non-standard Video Encoding Standard...............

Iterated Systems Supports Real-Time Encoding Standard Introduced By Oracle
August 13, 1997

ATLANTA--(BUSINESS WIRE) via Individual Inc. -- Aug. 12,
1997
Integrators Can Deliver High Quality, Real-Time Video at Low
Data
Rates Using Iterated Systems' Advanced Video Encoding
Technology
Iterated Systems today announced support of the Video
Encoding Standard (VES) introduced by Oracle Corporation.
Iterated Systems is delivering specialized video encoding tools
which can utilize the Oracle Video Encoding Standard technology
to transform live broadcast video into encoded video stored on a
video server in real-time, and enables a viewer to access the
digital video stream just seconds after the live event tool place.
With the Oracle Video Encoding Standard API, Iterated Systems
is able to provide its OEM customers with high-quality, real-time
video technology that these developers can turn into new
video-enabled, end-user applications.
The Oracle Video Encoding Standard (VES) API enables
commercially available encoding systems to communicate directly,
efficiently, and affordably with video servers such as the Oracle
Video Server(TM). Oracle has made the specifications of the
Oracle Video Encoding Standard freely available to any developer
via the World Wide Web or directly from Oracle as part of the
Oracle Video Server SDK. Oracle has taken leadership in this
emerging technology arena by openly publishing and distributing
technical information on the first and only open-standards based
video encoding API.
Iterated Systems' store and forward and real-time video
technology, together with the Oracle Video Server, enables OEMs
to add value for their customers. Through Iterated's technology
and the Oracle Video Encoding Standard API, high performance
video is practical in a variety of end-user applications due to the
quality and scaleability of this advanced encoding method.
"Networked video applications for customers can now be a reality
by combining Iterated's high-quality, real-time video compression,
at scaleable data rates far below those of MPEG, with the video
delivery capabilities of the Oracle Video Server," said John Bacon,
Sr. Vice President and General Manager of Iterated Systems. "As
a supplier of the underlying video compression technology,
Iterated makes 'network-friendly' video possible to Oracle
customers."
The combination of Iterated Systems' video technology and the
Oracle Video Server enable OEMs to integrate video into more
sophisticated models, data structures, workflows, and Oracle
databases. No longer are users limited to video as a novelty, but
can embed video in key products to deliver the next level of
functionality in applications such as corporate communications,
catalogs, surveillance, distance learning, and training.
"Oracle is pleased to provide industry leadership in this
fast-paced and exciting market," said Mark Porter, Vice President
of Media Server Development at Oracle Corporation. "With the
Video Encoding Standard API, Oracle and leading companies,
such as Iterated Systems, can now provide innovative
applications that incorporate scaleable, interactive access to
broadcast video in real-time."
Iterated Systems, based in Atlanta, is the leader in developing
digital video and still image products and technologies. Through
its products, technologies, and strategic alliances, Iterated
Systems is developing a new level of quality in networked digital
media of all kinds, including video, still image, and audio, to
enable high quality, industry leading networked and wireless
multimedia solutions. For more information, contact Iterated
Systems at:
Suite 600 Phone: 800/437-2285 (US) 404/264-8000 (outside US)
Seven Piedmont Center Fax: 404/264-8300 3525 Piedmont Road
Internet: iterated.com Atlanta, GA 30305-1530
NOTE TO EDITORS: Oracle is a registered trademark, and Oracle
Video Server is a trademark of Oracle Corporation. All other
trademarks and registered trademarks are property of their
respective owners.
CONTACT: Iterated Systems | Christine Smith, 404/264-8062 |
csmith@iterated.com
[Copyright 1997, Business Wire]
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