Zicam No-Drip Liquid Nasal Gel. "Adults and Children 3 years of age and older (with adult supervision)":
With thumb and index finger, firmly pinch dotted line at neck of tube. With other hand, gently bend base of handle back and forth until seal is broken. Pull out swab. Apply medication just inside of each nostril. During application press lightly on the outside of nostril for about 5 seconds. Do not insert swab more than 1/4" past nasal opening. Discard swab after use. Wait at least 30 seconds before blowing nose again. Use one tube every 4 hours. For best results, use at the first sign of a cold and continue to use for an additional 48 hours after symptoms subside.
(Also see illustrations on side of carton & insert).
Children under 3 years of age: Consult a doctor before use.
Store at room temperature 15°-29°C (59°-84°F).
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FTC STOPS COLD-EEZE
A Decision and Order has been entered against The Quigley Corporation of Doylestown, Pennsylvania saying that the company’s sale and distribution of ColdEeze Zinc Lozenges, Kids- Eeze Buble Gum, or other food, drug or dietary supplement, as "food" and "drug" are defined in the FTC Act, the company will not make any representations about colds, pneumonia, hay fever and allergies, severity of cold symptoms in children, or the contracting of colds, unless the company has the competent and reliable scientific information it is files.This February 10, 2000 order is a Federal Trade Commission order, not a court order; but the consequences are probably more serious. The order lasts for at least 20 years — a real crimp in the style of the previous claims of the company — but there are things the company has to do within the next five years — and the company has to make available to FTC all advertising and promotional materials, all materials relied upon in making the original dissemination, and all laboratory evidence for five years.Not only this, but the FTC order itself must be delivered by Quigley Corporation to everyone who has an inkling of the sales made previously within 30 days and collect a signed receipt of the delivery of the order from each person. And if the Quigley Corporation plans to do anything in the future to minimize the costs of this order, including to file bankruptcy, it must first notify the FTC.What the company had done that was so wrong was to disseminate advertisements directed at kids on QVC, Q2, and home shopping channels . These contained statements, several pages of which, the FTC found were not subtantiated with data in Quigley’s files. So, without data, the company pays the price. Quigley Corporation was lucky it did not have to fork over hundreds of thouands or millions of dollars to pay back mislead consumers.Back to Vol. 4, Issue No. 1 List of Articles |