HAUP Lic expands product capability....read and understand where this is heading......very nice IMO.
Hauppauge Licenses DivX Video Technology for WinTV Products and MediaMVP Digital Media Receiver Integration of DivX(R) Video Encoding and Decoding Will Allow Hauppauge Users to Record and View TV Shows in DivX on PC and TV
HANNOVER, Germany, Mar 18, 2004 (BUSINESS WIRE) -- DivXNetworks, Inc., the
company that created the patent-pending DivX(R) video compression technology,
and Hauppauge Computer Works (Nasdaq: HAUP), a leading manufacturer of digital
media products, today announced a technology licensing and development agreement
to include DivX video technology in Hauppauge's leading line of WinTV receivers
and recorders as well as the Hauppauge MediaMVP Digital Media Receiver.
Hauppauge products are on display at the CeBIT technology fair in Hannover,
Germany at Hall 23, Booth 51.
The addition of DivX technology to the Hauppauge product line will allow users
to record television content in high-quality DivX on their PC and then easily
transfer that content to a home theatre. The WinTV line of products enables PC
users to watch and record television content, and Hauppauge consumers can now
record their favorite TV shows using the high-quality DivX codec. Often called
the "MP3 of video," DivX is among the world's most popular video technologies
with over 120 million global users. The superior compression and visual quality
of DivX video enables users to store and distribute DVD-quality videos at 1/10th
the size of MPEG-2, the DVD standard.
Hauppauge will also offer DivX support for the innovative MediaMVP digital media
receiver. MediaMVP is a device that connects to a television and receives
digital media (music, videos and pictures) from a PC over a home network. The
addition of DivX support will allow users to play DivX movies stored on a PC
hard drive directly on a television. The MediaMVP also supports the conversion
of PAL video to NTSC format, and vice versa, enabling DivX users to convert
content recorded into one format for playback in another. To support Hauppauge's
end to end solution for home media delivery, DivX content recorded on the PC
will initially be transcoded into MPEG for playback on the MediaMVP. Hauppauge
will work with DivXNetworks to obtain official DivX Certification for the
MediaMVP in the near future, enabling users to directly decode all versions of
DivX video on the device.
"DivX is an immensely popular and powerful video compression technology with a
significant global brand, and we're excited to add DivX support to our WinTV and
MediaMVP products," said Ken Plotkin, CEO of Hauppauge Computer Works. "Users
can now record all their favorite TV shows in DivX on their PCs using WinTV and
then easily playback that content on their TV sets with the MediaMVP."
"Hauppauge has a clear and compelling vision of the networked multimedia home,
and their products are leading the way to a high-quality, affordable connected
consumer experience," said Kevin Hell, chief marketing officer and managing
director at DivXNetworks, Inc. "The DivX brand fits perfectly with the Hauppauge
product line, and we are excited to enable our users to easily move their DivX
videos beyond the PC. We look forward to working with Hauppauge to obtain full
DivX Certification for the MediaMVP product in the future."
For more information on DivXNetworks, visit www.divxnetworks.com. To see a
demonstration of DivX-powered Hauppauge products in action, visit the Hauppauge
booth at CeBIT at Hall 23, Booth 51.
About DivXNetworks
DivXNetworks is a consumer-focused video technology company positioned at the
center of multimedia convergence. The company's core offering is the DivX(R)
video codec, among the world's most popular video compression technologies with
over 120 million users worldwide. Often called "the MP3 of video," the
patent-pending DivX video technology offers DVD-quality at 10 times greater
compression than MPEG-2 files, enabling full length films to easily fit on a CD
or be delivered over broadband connections. DivX video technology powers a range
of applications that span the convergence value chain, from a secure IP-based
video-on-demand solution to next-generation consumer electronics products and
video software applications. DivXNetworks is headquartered in San Diego,
California, with satellite offices in Los Angeles and San Jose, CA, Taipei,
Taiwan, Guildford, England and Dortmund, Germany. For more information, visit
divxnetworks.com. DivX is a registered trademark of DivXNetworks,
Inc.
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