Bluetorch Inc. Presents Their Fall Products Online at bluetorchinc.net 6/23/2004 7:00:00 AM
LOS ANGELES, Jun 23, 2004 /PRNewswire-FirstCall via COMTEX/ -- Bluetorch Inc. (BTOR), announced today that the collective fall product lines for its two subsidiaries, Unboxed Distribution Inc. and Total Sports Distribution Inc. is now available for viewing online at www.bluetorchinc.net. By clicking on "Product" viewers will be offered three logos representing the three brands, Airwalk(R), TSABrand (True Sports Apparel(R)) and Bluetorch(TM). By clicking on the brand logos, visitors to the sight can view the respective apparel lines.
Bruce MacGregor, President and CEO of Bluetorch Inc. stated, "Many of our shareholders have voiced an interest in being able to view the various apparel product lines we are presently selling for gall 2004 delivery. Our designers have done an amazing job in capturing the spirit and essence of each brand. We have combined outstanding fashion with great value for the respective channels of distribution being targeted by our subsidiaries and their respective apparel brands."
The company stated that the fall apparel would be shown at the upcoming shareholders meeting at the end of July (2004).
Added MacGregor, "I would encourage retailers to visit the Bluetorch Inc. web site and review the depth of our product offerings for fall."
Unboxed Retailer Enquiries: (888) 631-2200
Total Sports Retailer Enquiries: (888) 401-1800
About Bluetorch Inc.
Bluetorch Inc. is an emerging extreme sports company that is rapidly establishing itself as a one-stop shop in the extreme sports industry with a multi-branded portfolio. Bluetorch Inc. presently markets and wholesales Bluetorch, TSABrand and Airwalk branded apparel. Beyond apparel, the Company's goal is to translate the Bluetorch name into a complete lifestyle company focusing on an eclectic array of products for the core extreme sports enthusiast. The Bluetorch apparel line is targeted to core extreme sports and specialty shops. The TSABrand apparel line, after over ten years of distribution in the core shops, is now targeting to expand into better department stores and sporting goods stores such as Sports Chalet, while the Airwalk line will continue to target the mid-tier department store and sporting goods channels through retailers such as The Sports Authority.
Management has a well-defined growth strategy focused on licensing, product diversification, and a marketing program that encompasses the entire spectrum of the extreme sports community. The Company's management philosophy is based on establishing sound fundamentals, which over time will produce shareholder value. The business model is directed towards the extreme sports arena, one of the fastest-growing segments in both the sporting goods and apparel industries. The business strategy also calls for further acquisitions and/or licensing agreements that can contribute to an expansion of distribution channels, which in turn can contribute growth in revenues and earnings. For more information or to stay updated on the Company's progress, visit: www.bluetorchinc.net or www.otcfn.com/btor.
Investor Contact Information: Marge Rohr at (562) 623-4040 or investors@bluetorchinc.net , and Geoffrey Eiten, OTC Financial Network, (781) 444-6100 x613 or geiten@otcfn.com.
SOURCE Bluetorch Inc.
Investors, Marge Rohr of Bluetorch Inc., +1-562-623-4040,
investors@bluetorchinc.net, or Geoffrey Eiten of OTC Financial Network,
+1-781-444-6100, ext. 613, geiten@otcfn.com, for Bluetorch Inc.
otcfn.com
. |
