LinkShare Announces Winners for First Annual LinkShare Golden Link Awards
Online Performance-Based Marketing Achievements Honored in 10 Different Categories
NEW YORK, June 28 /PRNewswire/ -- LinkShare Corporation, a leader in performance-based marketing solutions, announced the winners for the first-ever LinkShare Golden Link Awards at an invitation-only awards gala at the Metropolitan Club on June 22, 2004. Over 300 top industry executives attended to recognize the passion and innovation that drives the unprecedented growth of e-commerce today, including representatives from Target.com, Apple, The Sharper Image, Internet Capital Group, and Deutsche Bank Securities.
The winners of the first annual LinkShare Golden Link Awards are:
Innovative Affiliate - AmeriDollars
Innovative Merchant - Avon
Best New Affiliate - The Budget Fashionista
Best New Merchant - Blue Nile, Inc.
International Achievement Award - Office Depot, Inc.
Best Performance-Based Search Strategy - Gardener's Supply Company
Best Overall Online Distribution Strategy - Dell Home Systems
Performance Marketing's Most Vocal Advocate - Connie Berg, FlamingoWorld
and The Overstock.com Team (tie)
Merchant's Choice Award - FatWallet.Com
Affiliate's Choice Award - Mondera.com
"For the past eight years, LinkShare, along with its merchants and affiliates, have worked hard to build, grow, and develop the online performance-based marketing industry," said Stephen Messer, Chairman and CEO of LinkShare. "Billions of dollars are being driven by affiliate marketing partnerships today, and it's time we recognized the achievements of the players in this industry. For that, we created the LinkShare Golden Link Awards - to honor and celebrate the golden partnerships that drive our industry."
From a pool of over 90 nominees, three finalists were selected in each category. A group of neutral third party marketing experts was appointed by LinkShare to its E-Commerce Committee to judge the entries and select the winners. Judges included Sergio Zyman, Chairman and CEO of Zyman Group; Kent Allen, Research Director at Aberdeen Group; Mark Walsh, Managing Partner at Ruxton Ventures; Andy Sernovitz, President and CEO of GasPedal Ventures; and Mark Goldstein, CEO of InStorecard, Inc. The evening was hosted by stand-up comedian Robert Schimmel, who has appeared in his own Showtime and HBO specials, and on The Howard Stern Show.
About LinkShare Corporation
LinkShare Corporation is the leading provider of technology solutions to track, manage, and analyze the performance of sales, marketing, and business development initiatives. Combining patented technology, the reach and distribution of a robust network, and expert account management services, LinkShare empowers clients with the ability to collaborate with partners online and develop cost-efficient pay-for-performance campaigns. LinkShare provides the platform, tools, and reporting to help clients acquire new customers, increase revenues, drive results, and measure success across affiliate, search, and email initiatives. LinkShare clients are Fortune 500 and prominent companies doing business online, and include OfficeMax, J.C. Penney, 1-800-Flowers.com, AT&T Corp., American Express, Avon Products and Dell, Inc. LinkShare was founded in 1996 and is headquartered in New York City, with offices in San Francisco, Denver, and Chicago.
LinkShare is proud to receive financial, operational and strategic support from Mitsui & Co., Ltd. (Nasdaq:MITSY), Mitsui & Co. (U.S.A), Inc., Internet Capital Group (Nasdaq:ICGE), and Comcast Interactive Capital, an affiliate of Comcast Corporation (Nasdaq:CMCSK; CMCSA). Please visit linkshare.com for more information.
This press release may contain forward-looking statements that involve certain risks and uncertainties including but not limited to risks associated with the uncertainty of LinkShare's future performance, additional financing requirements, and the effect of economic conditions in the B2C and B2B e-commerce market.
SOURCE LinkShare Corporation
CO: LinkShare Corporation; AmeriDollars; Avon; The Budget Fashionista; Blue Nile, Inc.; Office Depot, Inc.; Gardener's Supply Company; Dell Home Systems; FlamingoWorld; Overstock.com; FatWallet.Com; Mondera.com
ST: New York
SU: AWD
Web site: linkshare.com
prnewswire.com
06/28/2004 08:04 EDT |
