Shorts- I bought puts on one of the brokers, Ameritrade (AMTD). I'm looking at the brokers which don't not have significant investment banking business - Schwab, Ameritrade, E-trade.
Volume is down, retila is down, AND it looks like a price war is starting for the retail active trader. I got a market research call from Schwab last month, what can we do for you ? open ended thing.
Also, Interactive Brokers, highly automated, no live help, but $1.00 a trade, plus foreign, futures, options, margin AND complex orders (trailing stops, VWAP, etc.) is now advertising on TV instaed of just Barron's and the trading magazines. |